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Tag: luxury marketing


Total Results: 1587

   Displaying: 11 - 20

Lancel traverses France in friendly cat-and-mouse game - Luxury Daily
Published: November 21, 2016
Luxury Daily today - Lancel traverses France in friendly cat-and-mouse game; LVMH attracts future talent in all-access tour demonstrating visionary spirit.
Pokémon Go and the future of mixed reality
Published: November 21, 2016
By Jan Guardian

Pokémon Go, a free-to-play, location-based augmented reality game developed by Niantic, has been driving a lot of hype. Some claim it is the hottest mobile game ever and peg it as the next tech trend, whereas others argue it is declining in popularity, losing millions of players weekly.

Prada refuses conventional logic in silent cinema poem - Luxury Daily
Published: November 18, 2016
Luxury Daily today - Prada refuses conventional logic in silent cinema poem; London’s global stature propelled by best-in-class retail, airport connectivity: Resonance.
Last minute: 3 in-app marketing strategies before Black Friday
Published: November 18, 2016
By Polly Alluf

So you have a lot of data about your app users. Now what? Here are three in-app marketing strategies you can implement before Black Friday to help drive foot-traffic to your stores.

The Black Friday opportunity for ecommerce
Published: November 18, 2016
By Abbas Haider Ali

November and December drive 30 percent more revenue for online retailers than during non-holiday months, with the days from Black Friday through Christmas specifically generating 50 percent to 100 percent more revenue than non-holidays.

The need for automotive product specialists are almost a necessity: report - Luxury Daily
Published: November 17, 2016
Luxury Daily today - The need for automotive product specialists are almost a necessity: report; Fifth Avenue holds its title as most expensive retail street.
Popular as it is, brands are not spending enough on mobile
Published: November 17, 2016
By Phil Schraeder

You have probably heard it too many times to count: “2016 is the Year of Mobile.” Come to think of it, you probably heard “2015 is the Year of Mobile” last year and “2014 is the Year of Mobile” before that and “2013 is the Year of Mobile” before that.

Sotheby’s Realty turns to Apple TV app to enliven exploration - Luxury Daily
Published: November 16, 2016
Luxury Daily today - Sotheby’s Realty turns to Apple TV app to enliven exploration; Purpose-based philosophies will lead luxury brands through volatile times.
New advertising success metrics will change agency compensation model
Published: November 16, 2016
By Tim Jenkins

Alleged kickbacks and rebates have stirred suspicion and distrust between advertisers and agencies following the recent report from the Association of National Advertisers. Yet the controversy over transparency is overlooking a much bigger issue challenging the conventional agency-advertiser relationship: compensation.

Lancel embeds NFC chips to look after luggage, put consumers at ease - Luxury Daily
Published: November 15, 2016
Luxury Daily today - Lancel embeds NFC chips to look after luggage, put consumers at ease; Jewelry industry poised to benefit from Trump administration: Rapaport.
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