Tag: luxury marketing
Total Results: 927Displaying: 41 - 50
- 3 ways to keep mobile shoppers from ditching app shopping carts
- Published: May 28, 2015
- By Momchil Kyurkchiev
You do not often see grocery store customers leaving a full cart in an aisle and wandering out of the store, but this happens all the time in mobile application shopping carts.
- Why conventional polling does not work. Hint: mobile
- Published: May 27, 2015
- By Parry Bedi
Many firms still solely rely on landlines to gather responses, partly due to regulations around robo calling mobile phones. Unfortunately, just supplementing the existing landline data with live calling to mobile phones is not a lasting, or even appropriate, solution.
- Financial sector and banks must adapt to survive disruption
- Published: May 26, 2015
- By Craig Besnoy
With high-net-worth wealth management being automated through self-service online portals, and branchless banks such as Simple and Moven providing customized consumer banking services completely online, the ground under traditional financial institutions is shifting.
- The app’s role in mobile commerce
- Published: May 21, 2015
- By David Fink
According to an industry report by GSMA Intelligence, the mobile economy generated more than $2.1 trillion of economic activity. That is larger than the economy of 99 percent of the nations on Earth. It is projected to rise to almost $3 trillion by 2020.
- 3 ways mobile ad strategies can go native
- Published: May 20, 2015
- By Eddie de Guia
Native ads in apps and on mobile sites typically see two- to five-times greater engagement than traditional banner ads, presenting a huge opportunity for mobile advertisers. However, agencies have not yet migrated to native on mobile as they have with desktop.
- Mobile commerce has a visibility problem
- Published: May 19, 2015
- By Kumaran Sambandan
Mobile commerce is not turning into a windfall for every retailer.
- Why innovation often happens at the edge
- Published: May 18, 2015
- By Ana Andjelic
The year is 1973, the place is Versailles, and five established French designers competed against five upstart U.S. designers in a fundraiser to renovate Versailles. Who won?
- Real-time app analytics uncover the why behind mobile metrics
- Published: May 15, 2015
- By Alon Even
It can be difficult for marketers to obtain an accurate picture of the factors that contribute to the success or failure of campaigns and initiatives, especially on mobile platforms.
- After Mobilegeddon, focus on site search for mobile-friendliness
- Published: May 14, 2015
- By Shaun Ryan
In its “Spotlight on Modern Retail 2015,” the National Retail Federation found that during the first three quarters of 2014, retailers reported their mobile sales grew a whopping 87 percent.
- Marketing in the Digital Age: How data helps fight entropy
- Published: May 13, 2015
- By Michael J. Becker
What is unique about the current digital age is the real-time signals, or the digital exhaust, that consumers are generating as they move through the digital and physical realms.