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Tag: luxury marketing


Total Results: 1388

   Displaying: 71 - 80

4 reasons why your app keeps getting deleted
Published: May 12, 2016
By Ania Rodriguez

Given that just 200 apps make up more than 70 percent of all app usage, it can be awfully challenging for brands outside of that elite group to create something that sticks.

Montblanc leverages historical brand advancements on WeChat - Luxury Daily
Published: May 11, 2016
Luxury Daily today - Montblanc leverages historical brand advancements on WeChat; Handbags as brand signatures may appease millennials’ desire for uniqueness.
Building a relationship in 3 seconds, or less
Published: May 11, 2016
By Emily Adams

According to a recent study, the average adult’s attention span is down to eight seconds, down from the 12-second attention span commonly cited a short 15 years ago.

Schumacher eases design process with trade-first mobile touchpoint - Luxury Daily
Published: May 10, 2016
Luxury Daily today - Schumacher eases design process with trade-first mobile touchpoint; Burberry, Cartier set standard in lagging Chinese ecommerce adaptation.
Saks’ Glam Gardens blossom in virtual reality-enabled film - Luxury Daily
Published: May 9, 2016
Luxury Daily today - Saks’ Glam Gardens blossom in virtual reality-enabled film; Finely tuned social strategies can help reach beyond millennials: Fashionbi.
4 tips to build Gen Y loyalty with mobile rebates
Published: May 9, 2016
By Kane McCord

Millennials, also known as Generation Y, hold an immense amount of purchasing power, so it is now more critical than ever that retailers understand their shopping and saving habits.

Mobile commerce’s future has arrived, but many retailers are ill-prepared - Luxury Daily
Published: May 6, 2016
Luxury Daily today - Mobile commerce’s future has arrived, but many retailers are ill-prepared; Kering looks to global media to spread Women in Motion awareness.
Top 10 mobile adoption myths in fashion and luxury apparel
Published: May 6, 2016
By Stephan Schambach

It is perplexing to observe the number of retailers in the fashion industry and elsewhere who have failed to take note of something that Burberry, Kate Spade, Ralph Lauren and a host of other significant names have now seized upon.

Reaching moms with mobile advertising
Published: May 6, 2016
By Dale Carr

Mothers are an attractive audience to marketers of all kinds, as they are typically the primary purchase decision makers in the household.

Automakers show dedication to tech-minded consumers with smartwatch compatibility - Luxury Daily
Published: May 5, 2016
Luxury Daily today - Automakers show dedication to tech-minded consumers with smartwatch compatibility; Millennials, older generations have formed two distinct luxury economies: YouGov.
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