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Tag: luxury marketing


Total Results: 967

   Displaying: 81 - 90

3 ways to keep mobile shoppers from ditching app shopping carts
Published: May 28, 2015
By Momchil Kyurkchiev

You do not often see grocery store customers leaving a full cart in an aisle and wandering out of the store, but this happens all the time in mobile application shopping carts.

Why conventional polling does not work. Hint: mobile
Published: May 27, 2015
By Parry Bedi

Many firms still solely rely on landlines to gather responses, partly due to regulations around robo calling mobile phones. Unfortunately, just supplementing the existing landline data with live calling to mobile phones is not a lasting, or even appropriate, solution.

Financial sector and banks must adapt to survive disruption
Published: May 26, 2015
By Craig Besnoy

With high-net-worth wealth management being automated through self-service online portals, and branchless banks such as Simple and Moven providing customized consumer banking services completely online, the ground under traditional financial institutions is shifting.

The app’s role in mobile commerce
Published: May 21, 2015
By David Fink

According to an industry report by GSMA Intelligence, the mobile economy generated more than $2.1 trillion of economic activity. That is larger than the economy of 99 percent of the nations on Earth. It is projected to rise to almost $3 trillion by 2020.

3 ways mobile ad strategies can go native
Published: May 20, 2015
By Eddie de Guia

Native ads in apps and on mobile sites typically see two- to five-times greater engagement than traditional banner ads, presenting a huge opportunity for mobile advertisers. However, agencies have not yet migrated to native on mobile as they have with desktop.

Mobile commerce has a visibility problem
Published: May 19, 2015
By Kumaran Sambandan

Mobile commerce is not turning into a windfall for every retailer.

Why innovation often happens at the edge
Published: May 18, 2015
By Ana Andjelic

The year is 1973, the place is Versailles, and five established French designers competed against five upstart U.S. designers in a fundraiser to renovate Versailles. Who won?

Real-time app analytics uncover the why behind mobile metrics
Published: May 15, 2015
By Alon Even

It can be difficult for marketers to obtain an accurate picture of the factors that contribute to the success or failure of campaigns and initiatives, especially on mobile platforms.

After Mobilegeddon, focus on site search for mobile-friendliness
Published: May 14, 2015
By Shaun Ryan

In its “Spotlight on Modern Retail 2015,” the National Retail Federation found that during the first three quarters of 2014, retailers reported their mobile sales grew a whopping 87 percent.

Marketing in the Digital Age: How data helps fight entropy
Published: May 13, 2015
By Michael J. Becker

What is unique about the current digital age is the real-time signals, or the digital exhaust, that consumers are generating as they move through the digital and physical realms.

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