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Tag: luxury retail

Total Results: 608

   Displaying: 31 - 40

3 ways to build content for sales and marketing
Published: February 13, 2017
By Oliver Roup

Generating content for sales and marketing cannot be done in a bubble. But how can organizations resurface to start listening and engaging in a more effective way with their customers or readers?

Capitalizing on the US online market from overseas
Published: February 10, 2017
By Jesse Kaufman

Almost half of online shoppers in the United States have made purchases from foreign Web sites. And with an annual growth rate of about 15 percent and a value of more than $350 billion, U.S. online retail has the volume for which brands vie.

The race to the $22B mobile ads market
Published: February 8, 2017
By Eric Stein

If the mobile ad market is going to reach its full potential and fill the gap between consumers' media attention and marketers' media buying share, it will have to first address a unique set of challenges and obstacles.

Building mobile audience segments via precise location data
Published: February 6, 2017
By Brian Handly

As location-based targeting matures, sophisticated marketers know they must expand beyond simple geofencing campaigns.

Moving beyond the mobile-friendly conversation
Published: February 2, 2017
By Itai Sadan

When Google announced in early 2016 that 85 percent of the search results returned on mobile devices were now mobile-friendly and dropped its mobile-friendly tag, it became apparent that marketing and Web professionals needed to stop telling marketers to go mobile.

Conversational commerce: What it is and how to use it
Published: February 1, 2017
By Brian Heikes

Although still relatively new to the scene, chatbots are bringing marketers and consumers closer together by bridging the communication gap between a brand and its customers.

Will retailers finally catch up to customers in 2017?
Published: January 31, 2017
By Martin Shanker

If 2015 was the worst year for traditional retail since 2009, last year was confirmation that something is wrong.

Online or offline retail? 8 ways to decide which is best for business
Published: January 30, 2017
By Smadar Landau

The debate over which retail strategy to employ is as passionate as it is unending.

Retail this year: 4 technology trends to watch
Published: January 30, 2017
By Nels Stromborg

To create new opportunities among consumers and generate greater profits from existing shoppers, retailers are increasingly turning to new platforms. But which technologies will move the needle?

Translating luxury in mobile
Published: January 25, 2017
By Jeannette Kocsis

Luxury brands are learning that pandering becomes more difficult in a digital world.

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