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Tag: luxury


Total Results: 1604

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When to use push notifications versus SMS messaging
Published: July 24, 2014
By Sean Gera

Businesses are still learning and discovering new ways to use SMS mass texting and push notifications as consumer engagement forces. Each technology possesses its own strengths and it is important to understand what those are when creating a mobile marketing strategy.

Mulberry joins WeChat to interact with Chinese consumers - Luxury Daily
Published: July 23, 2014
Luxury Daily today - Mulberry joins WeChat to interact with Chinese consumers; Chanel captures lifestyle of “Café Society” in high-jewelry effort.
Moët & Chandon introduces game to spark consumer interaction - Luxury Daily
Published: July 22, 2014
Luxury Daily today - Moët & Chandon introduces game to spark consumer interaction; Affluent consumers disappointed by in-store experiences: report.
Hotel brands must improve metasearch visibility: L2 - Luxury Daily
Published: July 21, 2014
Luxury Daily today - Hotel brands must improve metasearch visibility: L2; Top 10 luxury beauty and personal care efforts of H1.
Galeries Lafayette creates in-store trip planner to ease shopping - Luxury Daily
Published: July 18, 2014
Luxury Daily today - Galeries Lafayette creates in-store trip planner to ease shopping; Harrods crafts bespoke experiences for consumers with month-long series.
Mercedes-Benz hands off Instagram control with photo passes - Luxury Daily
Published: July 17, 2014
Luxury Daily today - Mercedes-Benz hands off Instagram control with photo passes; ROI of events exceeds all other marketing initiatives: report.
Porsche 911 tribute app lets enthusiasts celebrate 50th anniversary - Luxury Daily
Published: July 16, 2014
Luxury Daily today - Porsche 911 tribute app lets enthusiasts celebrate 50th anniversary; Top 10 jewelry and watch brand efforts of H1.
Aston Martin magazine connects consumers to lifestyle side of brand - Luxury Daily
Published: July 15, 2014
Luxury Daily today - Aston Martin magazine connects consumers to lifestyle side of brand; Neiman Marcus incentivizes Middle Eastern ecommerce through Borderfree, Visa.
Estée Lauder prompts consumer research with Vogue ad - Luxury Daily
Published: July 14, 2014
Luxury Daily today - Estée Lauder prompts consumer research with Vogue ad; Harrods aids Boodles' high-jewelry awareness with month-long display.
Boucheron journeys the world with high-jewelry Instagram effort - Luxury Daily
Published: July 11, 2014
Luxury Daily today - Boucheron journeys the world with high-jewelry Instagram effort; Jimmy Choo creates virtual showroom to enhance perorder experience.
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