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Tag: luxury


Total Results: 1928

   Displaying: 21 - 30

Calling out media double standard on promoted hashtags
Published: April 8, 2015
Everyone is up in arms about the Lord & Taylor 50-instagrammers moment. If you are not familiar, the retailer commissioned 50 fashion girls who have a strong reach on Instagram – and blogs for the most part – to share an outfit post with a paisley pastel summer dress that flows just so.
Burberry banks on existing brand fans with Details effort - Luxury Daily
Published: April 7, 2015
Luxury Daily today - Burberry banks on existing brand fans with Details effort; Sustainability should not be about selling one more handbag: Kering CEO.
Best-practice tips for push notifications
Published: April 7, 2015
By Stephanie Trunzo

How do we ensure a solid and responsible notification strategy that brings value in signal, not desensitization in noise?

Rolls-Royce surprises car sharing consumers with chauffeured experience - Luxury Daily
Published: April 6, 2015
Luxury Daily today - Rolls-Royce surprises car sharing consumers with chauffeured experience; Top 10 luxury brand digital campaigns of Q1.
Mobile is the new black at Advertising Week Europe
Published: April 6, 2015
By Erin "Mack" McKelvey

I recently had the opportunity to participate in Advertising Week Europe, the weeklong event that celebrates the intersection of advertising, design and pop culture.

Top 10 luxury brand social marketers of Q1 - Luxury Daily
Published: April 3, 2015
Luxury Daily today - Top 10 luxury brand social marketers of Q1; Tiffany examines timekeeping heritage to advance stance in market.
What will win the day for mobile wallets?
Published: April 3, 2015
By Josh Glantz

Mobile wallets and mobile payments have been around since at least 2005. That is more than two years before the iPhone debuted for Apple. Bluetooth-based mobile payments were around in Europe even earlier. Why has it taken so long for mobile payments to achieve mass adoption?

Valentino asks consumers to get drawing for user-generated content - Luxury Daily
Published: April 2, 2015
Luxury Daily today - Valentino asks consumers to get drawing for user-generated content; Reaching Asian luxury consumers requires deeper psychographic understanding.
What Apple’s new patent application for product packaging means
Published: April 2, 2015
By Andrew Davis

Apple wants to completely remove high-friction manual steps and replace them with one tap.

Top 10 luxury brand mobile marketers of Q1 - Luxury Daily
Published: April 1, 2015
Luxury Daily today - Top 10 luxury brand mobile marketers of Q1; 44pc affluents shop online for better selection: report.
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