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Tag: luxury


Total Results: 2327

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3 trends that will define mobile retail marketing in 2016
Published: January 27, 2016
By Pat Dermody

Last year was another banner year for mobile. Mobile search overtook desktop for the first time, heralding the smartphone as the connected digital device of choice. We also saw further market penetration for new mobile platforms such as wearables and mobile pay.

Social media engagement proves all publicity is good publicity: Fashionbi - Luxury Daily
Published: January 26, 2016
Luxury Daily today - Social media engagement proves all publicity is good publicity: Fashionbi; Chinese New Year do’s and don’ts for luxury brands and retailers.
Payments: The last mile of online customer intimacy
Published: January 26, 2016
By Kurt Bilafer

When it comes to online commerce, the point at which money changes hands has often been the moment a sale falls apart. What was a carefully crafted brand experience becomes off-putting and complicated. There are confusing redirects, forms that clash with the rest of the design, and a lot of sensitive data that needs to be entered.

Balancing aspiration and accessibility will be key for brands
Published: January 25, 2016
NEW YORK – After a disappointing holiday season to end 2015, what will this year bring for the luxury industry?
SLH launches new app to reach mobile travelers - Luxury Daily
Published: January 25, 2016
Luxury Daily today - SLH launches new app to reach mobile travelers; Lane Crawford bridges modernity and tradition to fete Chinese New Year.
Reviewing SMS and MMS retail holiday marketing
Published: January 25, 2016
By Melinda Krueger

Retailers made great strides, baby steps and big gaffs in the march toward SMS marketing excellence this past holiday season. Here is a recap of ideas to emulate or avoid.

Consumer journey funnel leads from inspiration to digital integration - Luxury Daily
Published: January 22, 2016
Luxury Daily today - Consumer journey funnel leads from inspiration to digital integration; Brand strength relies on stability, consistency and trust, says Breguet exec.
Consolidated, focused messaging will help fight disruption - Luxury Daily
Published: January 21, 2016
Luxury Daily today - Consolidated, focused messaging will help fight disruption; Evolving luxury climate creates opportunities, anxiety: BCG.
9 tips for designing smart watch apps
Published: January 21, 2016
By Will Hacker

Smart watches offer a promising new customer touch point for retailers and financial services companies, but any successful effort to use them in your business will depend strongly on having a laser focus on the simplicity and utility of your application’s design.

Jaguar boosts entry-level efforts with emotional Instagram placement - Luxury Daily
Published: January 20, 2016
Luxury Daily today - Jaguar boosts entry-level efforts with emotional Instagram placement; Luxury brands ramp up digital efforts, show varied priorities: report.
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