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Tag: luxury


Total Results: 1716

   Displaying: 21 - 30

Use it or lose it: How to tap end-of-year budget
Published: October 13, 2014
By Tia Sollecito

If you find yourself having budget left as we approach the end of the year, congratulations. That feeling can be akin to striking gold.

Hugo Boss touts fall/winter menswear collection on Details via mobile ad - Luxury Daily
Published: October 10, 2014
Luxury Daily today - Hugo Boss touts fall/winter menswear collection on Details via mobile ad; Luxury brands get on board with breast cancer awareness.
Optimizing mobile advertising on dimensions that really matter
Published: October 10, 2014
By Joline McGoldrick

With the maturity of mobile as an advertising platform in audience time, media spend and technical capabilities, it is incumbent on brands to refine their mobile campaign optimization criteria to keep pace with the evolving mobile ecosystem.

Bloomingdale’s incorporates mobile touchpoints throughout renovated Silicon Valley store - Luxury Daily
Published: October 9, 2014
Luxury Daily today - Bloomingdale’s incorporates mobile touchpoints throughout renovated Silicon Valley store; Top 10 luxury branding efforts of Q3.
Retailers settling into analysis paralysis over mobile commerce progress
Published: October 9, 2014
As the rubber hits the road for most retailers heading into the holiday season, some key decisions about mobile commerce are being kicked into the long grass for seeming want of clarity.
Setting long-term customer relationships via in-store service
Published: October 9, 2014
By Fred Thompson

According to the old proverb, you catch more flies with honey than with vinegar. Does the same principle apply in a luxury retail setting? No, says a recent study that implies that the ruder the sales staff, the better the sales.

Top 10 luxury brand social marketers of Q3 - Luxury Daily
Published: October 8, 2014
Luxury Daily today - Top 10 luxury brand social marketers of Q3; UHNW approach to philanthropy shifts from gifts to targeted projects.
Cracking the mobile utility code: Lessons marketers can learn from my annual holiday
Published: October 8, 2014
By Vanessa Horwell

Every so often, I read an editorial or opinion piece that bemoans mobile technology’s takeover of our work-life “balance.” The popular belief is that smartphones are turning human beings into workaholics, 24/7 mobile addicts or both.

Ad buyer’s guide to mobile programmatic
Published: October 7, 2014
By Shawn Aguilar

Mobile programmatic is a fundamental shift in how advertising has been done. The transition is very similar to what happened with digitalization of stock markets.

Top 10 luxury brand mobile marketers of Q3 - Luxury Daily
Published: October 6, 2014
Luxury Daily today - Top 10 luxury brand mobile marketers of Q3; Burberry ties fragrance to fashion through capsule collection.