Welcome to Mobile Marketer. Skip directly to: main content, navigation, search box.

Tag: luxury


Total Results: 2838

   Displaying: 21 - 30

Mobile marketing strategy: Are brands aligned with their customer experience?
Published: January 4, 2017
By Jeannette Kocsis

Marketers need to look at the big picture, and may need to change their mobile success goals from conversion to engagement, at least in the short term.

Goyard creates illusions to inaugurate updated handbag designs - Luxury Daily
Published: January 3, 2017
Luxury Daily today - Goyard creates illusions to inaugurate updated handbag designs; What luxury marketers should expect in 2017.
Mobile marketing tools and tips for 2017
Published: January 3, 2017
By Margie Kupfer

As the New Year begins, marketers are carefully planning their strategies for their campaigns in 2017. Sure, there are plenty of tools, tips and tricks to choose from, but selecting the right ones for your brand’s objectives is crucial.

Top 10 social media marketing campaigns of 2016 - Luxury Daily
Published: December 30, 2016
Luxury Daily today - Top 10 social media marketing campaigns of 2016; Luxury Daily Awards’ 2016 winners: Gucci, Net-A-Porter and Mr Porter, Vogue and Euromonitor.
Finding opportunity in the chaos of mobile advertising
Published: December 30, 2016
By Phil Schraeder

For consumers, a smartphone can represent familiarity and comfort. For marketers, though, a smartphone can represent chaos and uncertainty.
Conversations I have with agencies, brands and publishers about mobile marketing increasingly seem marked by anxiety.

13 customer experience trends for 2017
Published: December 30, 2016
By Richard R. Shapiro

When today’s consumer has questions about your product, it is no longer acceptable to wait for the answers — they must be addressed in real time or the customer will turn to the next readily available and better option.

Top 10 mobile marketing trends for 2017
Published: December 29, 2016
By Ritesh Bhavnani

Mobile continues to be the marketer’s medium of focus, with mobile increasingly subsuming the overall digital advertising landscape. Where go eyeballs, so goes the money.

Audi changes the game by challenging gender roles - Luxury Daily
Published: December 28, 2016
Luxury Daily today - Audi changing the game by challenging gender roles; Top 10 brand social videos of 2016.
When the labels lost their status: 3 steps to reclaim luxury
Published: December 28, 2016
By Sarah Clark

Designer merchandise used to be the ultimate status symbol. The upper class was defined by who they wore. For most others, the closest they could get to a Donna Karan dress was leafing through the glossy pages of Vogue magazine.

Luxury flocks to WeChat for better consumer interaction control: L2 - Luxury Daily
Published: December 27, 2016
Luxury Daily today - Luxury flocks to WeChat for better consumer interaction control: L2; Top 10 luxury advertising efforts of 2016.
Please click here to register now!