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Tag: luxury


Total Results: 2840

   Displaying: 41 - 50

Mercedes-Benz allows in-home drivers complete control - Luxury Daily
Published: December 20, 2016
Luxury Daily today - Mercedes-Benz allows in-home drivers complete control; Luxury marketers should focus beyond the affluent: Shullman.
Mobile acts as omnichannel’s connective tissue, says L2 - Luxury Daily
Published: December 19, 2016
Luxury Daily today - Mobile acts as omnichannel’s connective tissue, says L2; Tiffany procures retail solutions for Trump Tower-related security measures.
4 ways retailers can engage holiday shoppers via SMS
Published: December 19, 2016
By Michael Pellegrino

One form of marketing that is likely being overlooked by digital marketers during the holidays – even though statistics indicate it may be the most effective form of brand communication today – is SMS/MMS text messaging.

Barneys swaps hand-picked gifts with fashion, entertainment influencers - Luxury Daily
Published: December 16, 2016
Luxury Daily today - Barneys swaps hand-picked gifts with fashion, entertainment influencers; Gucci is 2016 Luxury Marketer of the Year.
Mobile travel is not ready for take-off
Published: December 16, 2016
By Matt Asay

Behind many of the travel apps' problems is the mistaken notion that a mobile app should simply recreate the desktop experience. This ignores the fact that mobile devices are not just a complement to desktop computers – they are an alternative.

Guerlain interactive illustration takes users on immersive adventure
Published: December 15, 2016
French beauty marketer Guerlain is bringing its illustrations to life with a 360-degree video that shows off its adventurous yet playful and feminine side for its La Petite Robe Noire fragrance.
BMW advertises to specific users with customized video content - Luxury Daily
Published: December 15, 2016
Luxury Daily today - BMW advertises to specific users with customized video content; Net-A-Porter is 2016 Luxury Retailer of the Year.
Nordstrom launches chatbot to ease gifting anxiety - Luxury Daily
Published: December 14, 2016
Luxury Daily today - Nordstrom launches chatbot to ease gifting anxiety; Nontraditional giving methods boost philanthropic risk-taking among UHNWs.
Moonlighting eyes opportunity as US devolves to gig economy
Published: December 14, 2016
Two years into founding Moonlighting as a resource for participants in the gig economy, Jeff Tennery is looking to strike more deals with media and corporate partners to tap into a market of 100 million underemployed consumers in the United States.
Prada merges reality, abstraction for olfactory journey - Luxury Daily
Published: December 13, 2016
Luxury Daily today - Prada merges reality, abstraction for olfactory journey; Affluent Chinese favor Gucci handbags, footwear over brand peers: report.
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