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Tag: luxury


Total Results: 2491

   Displaying: 41 - 50

Mobile apps vs. mobile Web: Do you have to choose?
Published: May 2, 2016
By Ajay Kapur

In the changing face of mobile commerce, the ongoing debate between mobile apps and the mobile Web is about trade-offs.

Burberry puckers up to acquaint consumers with beauty offerings
Published: April 29, 2016
British apparel and accessories house Burberry is showcasing the diversity of its lip color collection through a multifaceted digital push.
Jaguar Land Rover saves time with item-tracking integration - Luxury Daily
Published: April 29, 2016
Luxury Daily today - Jaguar Land Rover saves time with item-tracking integration; Digital economy necessitates thorough filtering of agencies.
When it comes to mobile shopping, customer location is everything
Published: April 29, 2016
By Anthony Nicalo

Mobile killed the marketing funnel. The dominant model once showed consumer behavior following a linear, logical progression from awareness and consideration to purchase, loyalty and advocacy.

Lexus IS makes debut for global audience through reveal video
Published: April 28, 2016
Toyota Corp.’s Lexus is extending the reveal of its new IS model beyond the Beijing Auto Show with a dramatic film.
Luxury brands ease into cool “new kid” Snapchat: L2 - Luxury Daily
Published: April 28, 2016
Luxury Daily today - Luxury brands ease into cool “new kid” Snapchat: L2; Dior connects the dots between fashion and beauty.
Cat-and-mouse game of mobile ad fraud has only just begun
Published: April 28, 2016
By Amit Joshi

Though mobile advertising has grown to become a $100 billion spending category, we are still very much in the early stages of the fight against mobile ad fraud.

Cartier, Burberry lead in forgotten but important email marketing
Published: April 27, 2016
British fashion label Burberry and French jeweler Cartier are the top email marketers, according to a new report from ContactLab and Exane BNP Paribas.
Skyjet satisfies instant gratification economy with mobile app - Luxury Daily
Published: April 27, 2016
Luxury Daily today - Skyjet satisfies instant gratification economy with mobile app; Asia-Pacific drives leather goods market due to increases per capita, female employment: report.
How luxury brands should engage on Instagram and Snapchat
Published: April 27, 2016
By Gabrielle Rein

Instagram has become a leader, especially for luxury marketing, with new content to engage brand fans.

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