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Tag: luxury


Total Results: 1595

   Displaying: 61 - 70

Jean Paul Gaultier exhibit gets expanded audience through mobile app - Luxury Daily
Published: May 21, 2014
Luxury Daily today - Jean Paul Gaultier exhibit gets expanded audience through mobile app; Stuart Weitzman drives full-price ecommerce with Rent the Runway partnership.
5 trends to watch as mobile transforms
Published: May 21, 2014
By Jim Porçarelli

Mobile marketing is at the forefront of some of the biggest transformations that we are seeing across the board. With these changes comes uncertainty, and if we stick to the standard and known ways of doing things, we will fall far behind.

Montblanc increases Chinese awareness with WeChat gamification - Luxury Daily
Published: May 20, 2014
Luxury Daily today - Montblanc increases Chinese awareness with WeChat gamification; Kering builds bridge for young talent with Parsons student competition.
How mobile is transforming the retail industry in stores and online
Published: May 20, 2014
By Ed Brill

To help retailers address growing customer expectations and improve in-store experiences, there are three key areas where mobile can drive greater differentiation and value.

Not addressing the “Chinese Firewall” can haunt luxury ecommerce - Luxury Daily
Published: May 19, 2014
Luxury Daily - Not addressing the “Chinese Firewall” can haunt luxury ecommerce; Fortnum & Mason hosts charity walkers to boost community outreach.
Where mobile fits in the marketing funnel sandwich
Published: May 19, 2014
By Alon Even

The core of mobile's power is in its ability to drive sales in the context of the marketing funnel.

Harrods expands magazine app reach with Chinese language option - Luxury Daily
Published: May 16, 2014
Luxury Daily today - Harrods expands magazine app reach with Chinese language option; Thomas Pink promises a new shirt in 90 minutes to fix dressing woes.
The rising mobile addiction of 21st-century moms
Published: May 16, 2014
By Yariv Ron

Twenty-first century moms have an active social media presence: commenting, liking, tweeting, posting and sharing. Hours are spent comparing prices on Amazon, shopping on Gilt and planning vacations on TripAdvisor.

Jaguar pushes for early F-Type surge in US via multiple takeover ads - Luxury Daily
Published: May 15, 2014
Luxury Daily today - Jaguar pushes for early F-Type surge in US via multiple takeover ads; Sport partnerships foster organic brand communities in Mexico.
Why technology matters in mobile marketing
Published: May 15, 2014
By Amir Goldstein

Though companies can succeed in advertising technology because of scale, first-mover advantage or even having the best sales organization, only proprietary technology can provide a sustainable competitive advantage.

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