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Tag: luxury


Total Results: 1593

   Displaying: 71 - 80

Michael Kors floats through Shanghai Jet Set event with 360 degree app - Luxury Daily
Published: May 13, 2014
Luxury Daily today - Michael Kors floats through Shanghai Jet Set event with 360 degree app; Sustainability in luxury fashion should be a no-brainer: Stella McCartney.
5 tips to ensure the effectiveness of mobile ad campaigns
Published: May 13, 2014
By Dale Carr

The following tips from the front-lines are proven strategies that marketers can practice to ensure that their mobile ad campaigns are set up for success.

Chanel furthers perfume email efforts with mobile ad on The Cut - Luxury Daily
Published: May 12, 2014
Luxury Daily today - Chanel furthers perfume email efforts with mobile ad on The Cut; Armani uses narrative campaign to introduce eyewear line.
Are self-checkouts paving the way for a new commerce experience?
Published: May 12, 2014
By Mickey Ristrophe

Mobile payments, particularly in the retail setting, are a great example of an industry that is experiencing change in a slow, gradual way. Just take a look at the progress we have seen in self-checkout.

Louis Vuitton highlights range of campaign through split mobile ad - Luxury Daily
Published: May 9, 2014
Luxury Daily today - Louis Vuitton highlights range of campaign through split mobile ad; Saks sponsors special issue of W magazine for immersion in art world.
Focusing on the marketing opportunity with brand utility in mobile
Published: May 9, 2014
By Pradeep Aradhya

Studies and heat maps have adequately demonstrated that the advertisement gets ignored for the most part and that even hyper-targeted and relevant messaging has a small conversion or click-through rate.

NetJets aims for readers with travel bug on New York Times via mobile ad - Luxury Daily
Published: May 8, 2014
Luxury Daily today - NetJets aims for readers with travel bug on New York Times via mobile ad; Pure digital marketing returns on investment with $12.5B profit growth: report.
7 steps to successful multichannel commerce
Published: May 8, 2014
By Melinda Krueger

Multichannel customers spend more. Walgreens customers who shop in-store and online spend 3.5 times more than customers who shop in-store only. Those who shop in-store, online and via mobile spend six times more.

Nordstrom creates separate digital shopping channels for off-price Rack business - Luxury Daily
Published: May 7, 2014
Luxury Daily today - Nordstrom creates separate digital shopping channels for off-price Rack business; Dolce & Gabbana reaches fans naturally through sponsored content on The Cut.
Tiffany relies on Motherís Day timing for mobile ad click-throughs - Luxury Daily
Published: May 6, 2014
Luxury Daily today - Tiffany relies on Motherís Day timing for mobile ad click-throughs; Louis Vuitton still number one in awareness for Chinese: report.
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