Welcome to Mobile Marketer. Skip directly to: main content, navigation, search box.

Tag: luxury


Total Results: 1499

   Displaying: 71 - 80

Mobile innovation is headed for consumer engagement
Published: March 5, 2014
By Rodney Williams

Curved glass. Phones that measure physical activity. Wearable tech. Connected cars. I am all for the innovations that are making mobile technology a more integrated part of consumers’ lives.

Lexus joins the fight against childhood cancer via bold IS campaign - Luxury Daily
Published: March 4, 2014
Luxury Daily today - Lexus joins the fight against childhood cancer via bold IS campaign; Anya Hindmarch creates star chart generator for planetary-themed line.
Social media conundrum: user experience vs. commercial need
Published: March 4, 2014
By Mark Pinsent

By giving us a useful service for free, social media companies want something back. And it is our data that they want.

Gucci builds accessory awareness via multiple mobile efforts on WWD - Luxury Daily
Published: March 3, 2014
Luxury Daily today - Gucci builds accessory awareness via multiple mobile efforts on WWD; Barneys highlights ties to Dries Van Noten with Parisian museum exhibit.
The 3 Rs of mobile marketing
Published: March 3, 2014
By Melinda Krueger

If your legacy systems cannot recognize your customers across channels and deliver relevant information and offers in real time, you are not positioned to succeed in mobile marketing.

Neiman Marcus releases mobile app that blends content and commerce - Luxury Daily
Published: February 28, 2014
Luxury Daily today - Neiman Marcus releases mobile app that blends content and commerce; Fashion, jewelry brands look to Academy Awards as prime product placement.
Going vertical while still staying open source will be key to Google winning Android wars
Published: February 28, 2014
By Jason Baptiste

The problem is that Android is not controlled by one single manufacturer, not even Google, since it is open source software. So who then is going to win the Android war?

Diane von Furstenberg hastens commerce with mobile ad on The Cut - Luxury Daily
Published: February 27, 2014
Luxury Daily today - Diane von Furstenberg hastens commerce with mobile ad on The Cut; Elie Saab marries live-stream show with magazine debut to expand reach.
Prada pushes content over commerce via New York Times mobile effort - Luxury Daily
Published: February 26, 2014
Luxury Daily today - Prada pushes content over commerce via New York Times mobile effort; Net-A-Porter's print publication cuts path to purchase.
What comes next after a mobile site
Published: February 26, 2014
By David Cole Jr.

With Google’s attempts at mobile search engine optimization, brands and organizations must prepare for the next algorithm. Digital experiences that are not mobile-ready are going to get knocked off the search giant’s radar.

Please click here to download now!