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Tag: luxury


Total Results: 1928

   Displaying: 81 - 90

Burberry pushes travel companion through Departures mobile ad - Luxury Daily
Published: February 13, 2015
Luxury Daily today - Burberry pushes travel companion through Departures mobile ad; Saks provides global fashion inspiration with illustrated series.
4 marketing requirements to make 2015 even more profitable
Published: February 13, 2015
By Kristin Flor

Here are the four things to keep in mind to make your marketing click with your prospects in 2015, followed by a sure-fire process for discovering even more strategies on your own.

Marc Jacobs looks to dedicated readers with Elle mobile ad - Luxury Daily
Published: February 12, 2015
Luxury Daily today - Marc Jacobs looks to dedicated readers with Elle mobile ad; Luxury industry insiders feel optimistic about 2015: report.
Snapchat opens the floodgates to publishers and brands
Published: February 12, 2015
By Andy Maskin

Last month Snapchat, the popular mobile messaging application famous for self-destructing messages, launched a new feature entitled Discover. It functions as a media portal, allowing publishers to curate a daily mix of short-form content. Launch partners include top-tier media properties such as ESPN, the Food Network and CNN. Primarily online publishers such as Yahoo and Vice are also represented.

IWC reveals secret mobile game through social media - Luxury Daily
Published: February 11, 2015
Luxury Daily today - IWC reveals secret mobile game through social media; 63pc of consumers agree luxury tastes have evolved: survey.
How location became the tail wagging the future of mobile ad creative
Published: February 11, 2015
By Joel Fisher

Looking at the most successful location-informed mobile campaigns over the past 18 months, it is clear there are several creative techniques that drive more traffic to the aisles, showrooms and tables of advertisers.

Audi A3 challenges the given with dual publication effort on mobile - Luxury Daily
Published: February 10, 2015
Luxury Daily today - Audi A3 challenges the given with dual publication effort on mobile; Barneys brings Britain stateside with Burberry capsule collection.
3 landscape-changing media trends to watch this year
Published: February 10, 2015
By Jim Porcarelli

The rapidly fragmenting media landscape and explosion of programmatic buying are spurring significant changes in the media industry.

Lagos appeals to chic consumers with mobile takeover - Luxury Daily
Published: February 9, 2015
Luxury Daily today - Lagos appeals to chic consumers with mobile takeover; Millionaire myths are hurting luxury marketing: report.
How Apple’s iOS 8 changes the game for brands and retailers
Published: February 9, 2015
By Greg Weinger

Marketers may have heard about some of the well-publicized features in iOS 8 such as Interactive Notifications and widgets, but there are lesser-known behavioral changes in the new operating system that could have a profound effect on the end-user’s experience.

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