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Tag: luxury


Total Results: 1746

   Displaying: 81 - 90

Measurement boundaries to include offline behavior for mobile campaigns
Published: September 17, 2014
By BJ Hatcher

Proving the efficacy of programs based on both devices – lack of cookies – and consumers who jump across platforms to complete transactions has always been challenging.

Nordstrom employs New York Instagrammers to personalize fall accessories - Luxury Daily
Published: September 17, 2014
Luxury Daily today - Nordstrom employs New York Instagrammers to personalize fall accessories; Harrods, Fortnum & Mason boost foot traffic with London Design Festival displays.
Bloomingdale's reaches multitude of consumers through repeated mobile ads - Luxury Daily
Published: September 16, 2014
Luxury Daily today - Bloomingdale's reaches multitude of consumers through repeated mobile ads; Zegna weaves bespoke service into multicultural film series.
What’s still wrong with mobile advertising?
Published: September 16, 2014
By Dirk R. Rients

We have all heard about the growth of mobile and seen yearly comparisons of ad spend versus time spent, but it is time to shift our focus onto the real problems with mobile advertising.

Dunhill commissions artwork for weekly Instagram series - Luxury Daily
Published: September 15, 2014
Luxury Daily today - Dunhill commissions artwork for weekly Instagram series; Saks employees’ arrest for identity theft will not tarnish retailer image.
The sharing economy comes to Apple – but not in the way you think
Published: September 15, 2014
By Vanessa Horwell

The following prediction is not meant to shock as much as it is intended to acknowledge Apple’s new reality: 2014 may well be the last year that Apple cloaks itself in exclusivity, selective media outreach and surprise announcements when it launches new products and technologies.

Nordstrom uses look book Vogue ad to highlight designer lines - Luxury Daily
Published: September 12, 2014
Luxury Daily today - Nordstrom uses look book Vogue ad to highlight designer lines; Versace embeds instant ecommerce in runway show livestream.
Nordstrom, Saks lead L2 department store report - Luxury Daily
Published: September 11, 2014
Luxury Daily today - Nordstrom, Saks lead L2 department store report; Printemps teams with Burberry for branded holiday campaign.
8 ways that iOS 8 will change mobile engagement
Published: September 11, 2014
By Brent Hieggelke

Nothing since Apple’s introduction of push notifications in 2009 is as significant to mobile engagement as its support for interactive notifications and widgets in iOS 8.

Net-A-Porter exec: when consumers click, they should see everything instantly - Luxury Daily
Published: September 10, 2014
Luxury Daily today - Net-A-Porter exec: when consumers click, they should see everything instantly; Winning luxury consumers requires a human connection.
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