Tag: mGive

Total Results: 6

Mobile ad networks join forces to promote Haiti relief efforts

Published: January 26, 2010

Millennial Media, AdMob, Jumptap, Ringleader Digital, Microsoft Advertising and Eyeblaster have partnered to broaden the reach of the American Red Cross� SMS donation drive for Haiti.

Red Cross SMS appeal for Haiti raises $8M in 2 days

Published: January 15, 2010

Mobile giving has reached new heights with consumers donating more than $8 million via their handsets to aid the disaster relief efforts in Haiti.

Mobile Commerce Daily - Ralph Lauren sponsors Conde Nast�s GQ fashion app

Published: December 14, 2009

Today in Mobile Commerce Daily: Ralph Lauren sponsors Conde Nast�s GQ fashion app and MGive, Teleton MexAmerica raise more than $200K via mobile.

Alicia Keys issues mobile giving call-to-action during American Idol

Published: May 22, 2009

Twelve-time Grammy-winning singer Alicia Keys' appearance on Fox's American Idol last week raised $450,000 for charity from more than 90,000 mobile donors who texted in their donations.

ASPCA boosts donations via SMS

Published: March 4, 2009

The American Society for the Prevention of Cruelty to Animals has been successful at converting standard-alert subscribers to donors using SMS.

Mobile donations may grow tenfold from $500,000 in 2008

Published: January 5, 2009

Mobile donations are said to have crossed $500,000 in 2008, indicating the growing acceptance of a new channel for nonprofits to raise funds for causes.