Tag: mcommerce

Total Results: 9

Focusing on the wrong benchmark for mobile commerce?

Published: November 9, 2011

By Anand Raman

The introduction of custom apps for the smartphone diverted resources away from ecommerce, stymieing its growth. It also slowed down mobile commerce adoption.

Carrabba's exec: SMS, LBS mobile incentives a necessity to engage consumers

Published: May 13, 2011

New York - A Carrabba’s Italian Grill executive at the Mcommerce Summit: State of Mobile Commerce 2011 conference said that offering a mobile incentive via an SMS or location-based services campaign is key to engage new and exisiting consumers.

AT&T to take on Google to be king of mcommerce: privacy advocate

Published: April 18, 2011

The Center for Digital Democracy has sent a letter to the FTC, the FCC and members of Congress to block the pending merger of AT&T and T-Mobile, claiming the deal is not about competition and broadband access, but rather a ploy to rule the mcommerce arena.

Mcommerce Summit New York May 12: eBay, Target, HSN, Sunkist, Carrabba’s Italian Grill, Jewelry Television

Published: March 14, 2011

Registration is open for the Mcommerce Summit: State of Mobile Commerce 2011 on May 12 featuring eBay, Target, HSN, Carrabba’s Italian Grill, Sunkist and Jewelry Television. This New York event is a must for execs seeking the ins and outs of mcommerce.

Baby Phat mcommerce site refines homepage with cookied user data - Mobile Commerce Daily

Published: October 11, 2010

Mobile Commerce Daily today - Baby Phat mcommerce site refines homepage with cookied user data; Western Union banks on vendors to mobilize money transfers worldwide.

NRF releases blueprint for retailers to leverage mobile

Published: July 7, 2010

With mobile commerce representing a major growth area for retail, the National Retail Federation, through its Mobile Retail Initiative, has unveiled the Mobile Retailing Blueprint.

Sybase 365 launches SMS mobile advertising, geo-location services

Published: February 16, 2009

Today at GSMA Mobile World Congress, currently underway in Barcelona, mobile messaging services provider Sybase 365 is previewing its new mobile advertising and geo-location services.

Fast food chain Arby's deploys mobile coupons

Published: August 19, 2008

Fast food franchise Arby's is using mobile to complement its existing marketing strategy, reach consumers and enhance customer interaction with the brand.

Banks, carriers must team up on mobile: Sybase exec

Published: August 8, 2008

Mobile commerce is a significant trend that will change the banking and payments landscape, but more inter-industry collaboration is needed.