Tag: mobile ROI
Total Results: 2
- Forrester reveals how to optimize mobile ROI
- Published: January 12, 2010
- “How do I justify the cost of building out our mobile services?” is a question that Forrester is fielding with increasing frequency. Here is the research firm’s advice to brands and marketers.
- Mobile ROI: You get what you pay for
- Published: February 12, 2009
- By Richard Ting
Apple recently announced its 500 millionth app download. Mobile Web surfing is growing at a faster pace than in most other countries. All signs point to a sunny future for mobile data consumption. But.
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