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Tag: mobile Web

Total Results: 434

   Displaying: 71 - 80

Is responsive design the answer to building and enhancing your brand?
Published: August 9, 2012
By Tim McLaughlin

As the interaction taking place on desktops, tablets and mobile devices continues to increase, it is essential to focus on providing a consistent customer experience through every channel.

The mobile Web: Act now or risk missing out
Published: August 7, 2012
With mobile Web usage on pace to overcome desktop access, marketers have realized that having an optimized site is a crucial element in a 360-degree mobile strategy. However, many brands are still missing the mark when it comes to taking full advantage of the opportunities that mobile Web offers.
On mobile commerce conversion
Published: August 7, 2012
By Stefano Colonna

We are rapidly approaching the point where everybody is talking about mobile, but apart from the hype, do retailers really know what to do and or how to get started on mobile to boost sales?

Impact of mobile devices on ecommerce
Published: July 17, 2012
Peter Eckert

Fueling the Internet’s next evolution, mobile devices are solidifying the new retail experience from bricks-and-mortar to the ease of click-to-order.

Univision drives content consumption, ads sales with new mobile portal
Published: July 12, 2012
Spanish-language television network Univision is redoubling its efforts in mobile via a new touch-optimized portal designed to drive content consumption and ad sales.

Hearst ramps up mobile strategy with HTML5 sites, private ad exchange
Published: June 28, 2012
Hearst is coming on strong in mobile, having recently redesigned all of its digital properties using HTML5 technology while also launching an ad exchange that will enable advertisers to deliver mobile ads at scale.
How email marketing service providers – and their clients – should be tackling mobile
Published: June 27, 2012
Bryce Marshall

Today’s email service providers may understand the importance of mobile interaction with a fast-growing user base, but often fail in adapting their capabilities for mobile engagement with consumers.

Autobytel puts mobile Web in driver’s seat of on-the-go shopping strategy
Published: June 20, 2012
Internet automotive research and purchasing site Autobytel is taking its first step into mobile with a new version of its Web site built for mobile use and intended to facilitate car purchasing.
Coors Light hones in on mobile to drive summer music promotion
Published: June 7, 2012
MillerCoors' Coors Light is using mobile Web and advertising to engage consumers in this summer’s “Search for the Coldest” campaign that is scouting out the best MC in the country.
Ciena grows mobile views 35pc year-over-year with optimized site
Published: May 14, 2012
Networking company Ciena is seeing that by refreshing its mobile site with features such as video and social media, it has been able to increase traffic over the past year.
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