Tag: mobile ad campaigns
Total Results: 3
- Mobile ad campaigns with $250K+ budgets double in Q1: ad network
- Published: May 24, 2011
- Campaign deals of more than $250,000 grew 213 percent in the first quarter when compared to the year-ago period, according to new data from mobile ad network Millennial Media.
- Mobile vs. online ad campaigns: Leveraging differences
- Published: April 5, 2011
- By Inbar Chap
The creation of successful mobile campaigns requires a combination of the knowledge accumulated in the world of result-based online marketing with an understanding of the differences of mobile.
- Gap between mobile, online ad campaign effectiveness narrows: Study
- Published: January 7, 2011
- While mobile ad campaigns perform well when compared with online, the gap between the two digital mediums is decreasing, per new data from InsightExpress.
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