Tag: mobile ad networks
Total Results: 45
Displaying: 21 - 30- Marriott exec reveals multichannel mobile strategy for SpringHill Suites
- Published: November 25, 2009
- A Marriott executive discussed the strategy behind a multifaceted mobile campaign to promote the SpringHill Suites brand in an exclusive interview.
- Mobile ad network Millennial Media raises $16M in new funding
- Published: November 16, 2009
- Millennial Media Inc., one of the leading mobile ad networks, has raised $16 million in new funding, a piece of news that comes only a week after Google announced plans to buy AdMob.
- Mobile ad networks must work on positioning
- Published: November 16, 2009
- A tiny step for Google, a giant step for mobile – that’s what the AdMob acquisition will amount to if the deal soon wins regulatory approvals. Now the other mobile ad networks must work on their positioning.
- What does Google’s $750M purchase of AdMob mean for mobile advertising?
- Published: November 10, 2009
- Google Inc. has signed a game-changing agreement to acquire mobile ad network AdMob for $750 million in stock in a move that validates mobile advertising as an effective marketing medium.
- Flixster runs mobile ad campaign to drive app downloads
- Published: October 21, 2009
- Movie community site Flixster tapped mobile ad network AdMob to boost the ranking of its iPhone application Movies by Flixster.
- Place for both wireless and wired Web presence: Millennial Media exec
- Published: October 21, 2009
- If the mobile industry had its way, all computers and the wired Web would cease to exist. And yet mobile ad networks such as Millennial Media realize that the wired and mobile Web complement.
- Nine mobile ad networks make DotMobi’s mobiThinking guide
- Published: September 29, 2009
- The dotMobi domain service has produced its first mobiThinking guide to mobile advertising networks, profiling nine companies that help place mobile advertising on publisher sites.
- AdMob buys mobile ad network aggregator AdWhirl
- Published: August 28, 2009
- AdMob CEO Omar Hamoui said his company has bought mobile ad network aggregator AdWhirl.
- Millennial Media partners with WaveMarket for location-aware advertising
- Published: April 6, 2009
- LAS VEGAS -- Mobile ad network Millennial Media and WaveMarket have partnered to deliver location-based advertising services.
- How to monetize mobile inventory: ThinkMobile panelists
- Published: March 19, 2009
- NEW YORK - As mobile has proved to be a unique channel, the dedicated mobile ad networks need to keep differentiating themselves.
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