Welcome to Mobile Marketer. Skip directly to: main content, navigation, search box.

Tag: mobile advertising


Total Results: 1630

   Displaying: 81 - 90

Mcommerce Summit New York April 29: Macy's, Sephora, MasterCard, GameStop, Capital One, Forrester, Charlotte Russe
Published: February 24, 2015
Join Macy's Martine Reardon, Sephora's Johnna Marcus, GameStop's Frank Hamlin, Forrester Research's Jennifer Wise, Capital One's Paul Moreton, MasterCard's Matt Barr and Charlotte Russe's Kim Stromberg at the nation's most prestigious Mcommerce Summit: State of Mobile Commerce 2015 on Wednesday, April 29. Free bonus for registered attendees: State of Mcommerce special report valued at $995.
No mobile commerce site? Your Google search rank is in jeopardy
Published: February 23, 2015
By Wilson Kerr

Been putting a mobile commerce off? Getting to it later this year? OK, but be careful, because there is more at stake than just your mobile conversion rate.

The hidden power of suggestion in risk-taking
Published: February 20, 2015
By Chris Paradysz

Fashion empires were built on risky and forward-thinking designs. Those risks, either directly or subtly, affect almost every facet of the retail industry.

Macy's CMO Martine Reardon to headline Mcommerce Summit New York. Join us!
Published: February 19, 2015
As CMO of Macy's, Martine Reardon is tasked with shaping the leading department store chain's marketing strategy. What role will mobile play this year? Register now for the Mcommerce Summit New York April 29 and get a chance to listen and meet with one of the smartest marketing execs in the U.S.
Facebook grabs bigger piece of growing dynamic retargeting budgets
Published: February 19, 2015
With Target reporting that Facebook’s new product ads are delivering two times the conversion rate on mobile, the offering could help the social media giant grab a bigger piece of marketers’ growing dynamic retargeting budgets.
Why is shopping on your phone so difficult?
Published: February 18, 2015
By Jack Bicer

There is a very serious problem with online smartphone purchases. Tiny keyboards make it very difficult to enter credit card, billing and shipping information – about 150 keystrokes. Google puts smartphone shopping cart abandonment at 97 percent.

What to consider when selecting a new CRM system
Published: February 17, 2015
By Grant Halloran

Five factors to keep in mind when narrowing down the search for avoiding the trap of signing on for the wrong CRM offering.

Tresemmé styles mobile marketing with relevancy, practicality and engagement
Published: February 13, 2015
Unilever’s Tresemmé teamed with Cosmopolitan.com to promote the brand's hair care products by offering styling tips in a recent article and also used mobile ads to drive users to its YouTube channel to watch hair tutorial videos.
4 marketing requirements to make 2015 even more profitable
Published: February 13, 2015
By Kristin Flor

Here are the four things to keep in mind to make your marketing click with your prospects in 2015, followed by a sure-fire process for discovering even more strategies on your own.

Snapchat opens the floodgates to publishers and brands
Published: February 12, 2015
By Andy Maskin

Last month Snapchat, the popular mobile messaging application famous for self-destructing messages, launched a new feature entitled Discover. It functions as a media portal, allowing publishers to curate a daily mix of short-form content. Launch partners include top-tier media properties such as ESPN, the Food Network and CNN. Primarily online publishers such as Yahoo and Vice are also represented.

Please  click here to register now!