Tag: mobile application

Total Results: 265

Barnes & Noble builds Nook Color ecosystem

Published: August 8, 2011

Barnes & Noble is expanding the content available for its new Nook Color tablet, including a Cowboys & Aliens application that lets users unlock free exclusive material when they are connected to Wi-Fi in any of the company’s locations.

Speedo dives into mobile with app, QR codes

Published: August 1, 2011

A new mobile app from Speedo plays a key role in the company’s efforts to inspire and engage fitness and competitive swimmers.

Jos. A. Bank looks to add check-out function to mobile offerings as demand grows

Published: July 28, 2011

While Jos. A. Bank is looking to add a commerce element to its mobile-optimized site and iPhone application, nothing has prevented the retailer from driving in-store traffic via mobile.

Apple faces challenges monetizing App Store

Published: July 26, 2011

Rules covering how digital content is sold within apps for iOS have some publishers agreeing to pay Apple a cut of subscription sales, while others are dropping sales options from their apps.

6 tips to make your Web site mobile-friendly

Published: July 20, 2011

By Diane Buzzeo

How to make the retailer’s site friendly to mobile users as more interactions and transactions migrate to mobile sites and applications?

Why QR codes and mobile apps fail

Published: July 15, 2011

By Lauren DeLisa Coleman

Too often brands and marketers are quietly chanting troubling, false mantras targeted at two particularly powerful elements from the mobile marketing tool chest.

Is Apple losing the battle over rights to use “App Store”?

Published: July 13, 2011

The latest wrinkle in the ongoing battle over who can claim rights to “App Store” comes from independent mobile application download service GetJar, which says it will continue using the term.

Facebook HTML5 platform to expand reach for app developers

Published: July 8, 2011

Facebook wants to take a bigger bite out of the growing mobile app marketplace with reports that it is readying an HTML5 platform that will work on iPhone and iPad devices.

FTC puts spotlight on data collection in mobile apps

Published: June 30, 2011

Mobile applications are facing growing scrutiny from the Federal Trade Commission as the agency builds up its public education around mobile and continues to speak out about the need for a universal do-not-track mechanism.

Apple moves to protect revenue-generating developer relationships from patent suit

Published: June 13, 2011

Apple filed a motion to intervene as a defendant and counterclaim plaintiff in the patent lawsuit filed two weeks ago by Lodsys.