Tag: mobile applications

Total Results: 334

Facebook's strength accelerates migration to apps: report

Published: January 10, 2012

Consumers continue to spend more time in mobile applications than they do browsing the Web as they migrate traditional desktop behaviors such as going on Facebook to mobile devices, according to new research from Flurry Analytics.

Shape magazine uses mobile apps to motivate fitness enthusiasts

Published: January 5, 2012

Shape magazine and athletic footwear brand ASICS are inspiring readers to get into shape by using mobile applications for setting goals, tracking progress and sharing results with friends and family.

Facebook rapidly turning into mobile powerhouse

Published: December 30, 2011

The number of Facebook users accessing the social network site via mobile applications continues to grow, pointing to consumers’ appetite for sharing information on the go.

Top 5 mobile apps of 2011

Published: December 29, 2011

This was the year of planning, testing and executing for brands and marketers. Companies looked to make their mobile applications not only engaging for consumers, but also easily discoverable in app stores.

Android app downloads catching up to iOS

Published: December 29, 2011

Google's Android is on pace to compete head on with Apple's iOS next year when it comes to app downloads if recent download rates continue.

Number of free apps grows at expense of paid apps: study

Published: December 28, 2011

With an average of 88 percent of the top-ranked 250 iOS applications now free to download, ABI Research predicts it is possible all relevant iOS apps in certain categories will be free in a year.

Mobile ad campaigns focused on app downloads increased 33pc in October: Millennial Media

Published: December 8, 2011

Campaigns that directed consumers to an app download page as opposed to a Web site or landing page increased 33 percent month-over-month, according to Millennial Media’s SMART report for October.

Toyota scores a touchdown with mobile ads running across Yahoo apps

Published: November 7, 2011

Toyota is using rich media banner ads on Yahoo Fantasy Football iPad, iPhone and Android apps to drive brand engagement.

App developer settlement with FTC highlights watchdog's attention to apps

Published: September 12, 2011

Two developers of acne-treatment apps are being barred from making acne treatment claims and must pay close to $16,000 in a settlement reached with the Federal Trade Commission. The case is a reflection of the fact that the quick growth in apps is not going unnoticed by regulatory bodies.

RIM, Irene, Flurry: News briefs

Published: September 6, 2011

News briefs: RIM PlayBook is the latest tablet to see prices slashed; The Weather Channel had 79.7M page views for Irene; App inventory skyrocketing: Flurry.