Welcome to Mobile Marketer. Skip directly to: main content, navigation, search box.

Tag: mobile applications


Total Results: 351

   Displaying: 151 - 160

UPS expands mobile apps to international markets
Published: November 30, 2010
UPS is extending its UPS Mobile suite of applications and mobile Web site content to customers in Germany, Britain, France, Italy and Canada.

My big fat mobile app
Published: October 22, 2010
By Vanessa Horwell

As the marketing clock inches closer to Thanksgiving and the holidays, the rush is on to bring out yet another mobile app – which has become almost as ubiquitous as the mobile device itself.

Branded apps may not be everyone’s cup of tea
Published: October 21, 2010
The proliferation of smartphones has sent a mob of brands and retailers into the applications space. But do all brands really need a mobile application?

Having apps and using apps not synonymous: Pew study
Published: October 13, 2010
A Pew Internet study found that although 35 percent of adults have mobile phones with applications downloaded onto them, only two-thirds of these consumers actually use the apps.
Ford reveals plans to turn cars into mobile hotspots at CTIA
Published: October 11, 2010
SAN FRANCISCO - During his keynote address at CTIA, a Ford executive discussed the automaker's plans to incorporate mobile technology into the driving experience to keep up with the tech-savvy.
Apps in better position to gain awareness, usage than mobile Web: panelist
Published: October 6, 2010
SAN FRANCISCO - Panelists at CTIA said that smartphone applications are in a better position to gain awareness and usage than the mobile Web is.
Mobile games, music dominate kids’ app usage: study
Published: September 21, 2010
The majority of mobile entertainment devices used by parents and kids have fewer than 20 applications that have been downloaded specifically for a child.
Alcatel-Lucent acquires OpenPlug to enable cross-platform app development
Published: September 1, 2010
Alcatel-Lucent has acquired mobile software provider OpenPlug to deepen its role in the applications space.
From Yelp to Expedia to Around Me – traveling with the iPhone
Published: August 26, 2010
By Al Kalman

Think of how to give your product more of a voice. Figure out ways to enhance navigation and provide better discovery, even on services with lots of user participation. Fill in blank spots.

Total Beauty buys leading women’s lifestyle mobile property
Published: August 23, 2010
Beauty publisher Total Beauty Media has bought multi-platform celebrity news and women’s lifestyle Web site LimeLife to reach more than 3 million unique monthly mobile and PC Web visitors.
Please click here to download now!