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Tag: mobile applications

Total Results: 353

   Displaying: 161 - 170

From Yelp to Expedia to Around Me – traveling with the iPhone
Published: August 26, 2010
By Al Kalman

Think of how to give your product more of a voice. Figure out ways to enhance navigation and provide better discovery, even on services with lots of user participation. Fill in blank spots.

Total Beauty buys leading women’s lifestyle mobile property
Published: August 23, 2010
Beauty publisher Total Beauty Media has bought multi-platform celebrity news and women’s lifestyle Web site LimeLife to reach more than 3 million unique monthly mobile and PC Web visitors.
Is there a clear leader in the mobile search space?
Published: July 22, 2010
Google, Microsoft and Yahoo are all jockeying to fill the position as the leader in the mobile search space. But what will it take to emerge as the winner?
Sports Illustrated, Turner Sports partner for new mobile offerings
Published: July 16, 2010
Sports Illustrated and Turner Sports have partnered to leverage one another’s operating strengths and create new revenue and marketing opportunities.
Mobile developer trumpets success monetizing World Cup app
Published: June 28, 2010
Mobile developer Moblio has brought the spectacle of the World Cup to handsets with the release of its new monetized application, Vuvuzela 2010.
Disney app creates buzz for film launch, drives mobile content sales
Published: June 18, 2010
Disney has launched an application for the Apple iPhone and iPod touch as a key element in its marketing strategy for the Toy Story 3 movie.
How to avoid iPhone blindness
Published: May 27, 2010
By Ed Kay

The controlled iPhone environment has created a whole false economy, especially for the plethora of companies that want to deliver a mobile presence.

Apps are a must-have element to brands’ overall marketing strategy
Published: May 25, 2010
With smartphone penetration increasing steadily, mobile applications are on brands’ radar as a necessary complement to their overall marketing strategy.
ESPN keeps cranking out iPhone apps
Published: May 24, 2010
ESPN is expanding its mobile reach by introducing six locally-targeted applications and ESPN Passport for Apple’s iPhone and iPod touch.
Disney continues to expand paid app portfolio
Published: May 20, 2010
Disney has expanded its paid application portfolio as part of its ongoing strategy to entertain consumers wherever they may be.
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