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Tag: mobile applications

Total Results: 351

   Displaying: 161 - 170

Is there a clear leader in the mobile search space?
Published: July 22, 2010
Google, Microsoft and Yahoo are all jockeying to fill the position as the leader in the mobile search space. But what will it take to emerge as the winner?
Sports Illustrated, Turner Sports partner for new mobile offerings
Published: July 16, 2010
Sports Illustrated and Turner Sports have partnered to leverage one another’s operating strengths and create new revenue and marketing opportunities.
Mobile developer trumpets success monetizing World Cup app
Published: June 28, 2010
Mobile developer Moblio has brought the spectacle of the World Cup to handsets with the release of its new monetized application, Vuvuzela 2010.
Disney app creates buzz for film launch, drives mobile content sales
Published: June 18, 2010
Disney has launched an application for the Apple iPhone and iPod touch as a key element in its marketing strategy for the Toy Story 3 movie.
How to avoid iPhone blindness
Published: May 27, 2010
By Ed Kay

The controlled iPhone environment has created a whole false economy, especially for the plethora of companies that want to deliver a mobile presence.

Apps are a must-have element to brands’ overall marketing strategy
Published: May 25, 2010
With smartphone penetration increasing steadily, mobile applications are on brands’ radar as a necessary complement to their overall marketing strategy.
ESPN keeps cranking out iPhone apps
Published: May 24, 2010
ESPN is expanding its mobile reach by introducing six locally-targeted applications and ESPN Passport for Apple’s iPhone and iPod touch.
Disney continues to expand paid app portfolio
Published: May 20, 2010
Disney has expanded its paid application portfolio as part of its ongoing strategy to entertain consumers wherever they may be.
Mobile advertising case study - Fox's Glee
Published: May 18, 2010
See how Fox used mobile advertising to promote its hit show Glee.
Verizon Wireless unveils 2D bar code initiatives
Published: May 13, 2010
Verizon customers can get one-click access to product information, including app downloads and consumer reviews, using ScanLife, a free application downloadable on more than 30 devices.
Please click here to download now!