Tag: mobile commerce

Total Results: 1091

Who is getting mobile customer service right? - Mobile Commerce Daily

Published: February 10, 2012

Mobile Commerce Daily today - Who is getting mobile customer service right?; Visa strengthens mcommerce reach via suite of mobile services.

Staples leads the way with new tablet-optimized experience - Mobile Commerce Daily

Published: February 9, 2012

Mobile Commerce Daily today - Staples leads the way with new tablet-optimized experience; Mobile traffic to Rockport.com has grown 76pc in past year.

Is this the tipping point for mobile commerce?

Published: February 9, 2012

By Gabriel Hopkins

For mobile commerce to truly take off, the benefits of buying on a mobile device have to outweigh the associated challenges and risks.

Target revs up mobile commerce efforts for Grammys - Mobile Commerce Daily

Published: February 8, 2012

Mobile Commerce Daily today - Target revs up mobile commerce efforts for Grammys; Macy’s promotes one-day sale via SMS.

5 tips to creating a coherent brand experience across channels

Published: February 8, 2012

By Emmanuel Probst

Consumers evaluate brands based on their overall experience, rather than differentiating online from offline.

L'Oreal bar code effort in NY taxis lets passengers shop looks - Mobile Commerce Daily

Published: February 7, 2012

Mobile Commerce Daily today - L'Oreal bar code effort in NY taxis lets passengers shop looks; Urban Outfitters mobile-activates print catalog to drive sales.

Super Bowl XLVI: How marketers dropped the mobile ball – yet again

Published: February 7, 2012

By Jeff Hasen

Despite a huge, captive audience that actually eagerly anticipates these commercials, for mobile marketers, the overarching theme has been “missed opportunities.”

What to expect on the forefront of mobile commerce-enabled advertising - Mobile Commerce Daily

Published: February 6, 2012

Mobile Commerce Daily today - What to expect on the forefront of mobile commerce-enabled advertising; QVC’s fast response times in mobile make it a leader: report.

Clienteling: The fast shopper in a slow store

Published: February 6, 2012

By Gary Schwartz

Shoppers are natively an impulse consumer. They buy, in what retailers call, “5 by 5” (five seconds by five feet). At home they may write out lengthy shopping lists and do hours of research on products, but in the store, 80 percent of their basket is full of products bought on pure impulse.

Papa John’s Kindle Fire app takes device’s capabilities beyond content consumption - Mobile Commerce Daily

Published: February 3, 2012

Mobile Commerce Daily today - Papa John’s Kindle Fire app takes device’s capabilities beyond content consumption; JetBlue ramps up mobile offerings with iPhone app, refreshed mobile site.