Welcome to Mobile Marketer. Skip directly to: main content, navigation, search box.

Tag: mobile commerce


Total Results: 2730

   Displaying: 1 - 10

Pop network embraces Tumblr to engage multiscreen fans
Published: November 26, 2014
Pop, a fan-centric television joint venture between CBS Corp. and Lionsgate, will launch its Web site on Tumblr early next year to engage cult audiences on mobile in brands and properties that inspire content-sharing.
Fitness wearables’ growth will pressure smartwatch makers: report
Published: November 26, 2014
A projected tripling in fitness-related wearable computers by 2018 tied to falling prices and corporate fitness programs will put pressure on makers of smartwatches to respond with fitness features of their own, according to a new report from Juniper Research.
Image tips from Tinder to solve mobile’s biggest problem
Published: November 26, 2014
By Jeff Hunt

UPS reports that 43 percent of mobile users prefer computer-based shopping versus mobile, because they cannot get clear product images.

Polaris leverages augmented reality, mobile brochure to generate roadster sales
Published: November 25, 2014
Polaris' Slingshot roadster sold out in advance sales thanks to the help of a mobile brochure with augmented reality technology that aims to reproduce the exhilarating experience of riding it.
Playing to the strengths of devices, platforms and consumer behavior in 2015
Published: November 25, 2014
By Vanessa Horwell

No longer is there an expectation that anything and everything “mobile” should be part of the larger mobile experience and fully suited to “mobile marketing.”

Hacking incidents add to mounting challenges for app developers
Published: November 24, 2014
A reported surge in hacking incidents on mobile applications adds to the challenges facing developers, who already are confronting a growing app development backlog problem.
Health marketers leverage mobile to correct Ebola misinformation
Published: November 24, 2014
Marketers are leveraging mobile to correct false or misleading information about the Ebola outbreak and ease public concern, as 21st century technology is enlisted to combat a disease that resembles a plague from ancient times.
Ford names discount gas price app the winner of Applink challenge
Published: November 24, 2014
Ford Motor Company awarded a mobile application that lets users sign up for discounted gas prices and earn gas loyalty credits the grand prize in a contest that challenged developers to create in-vehicle apps using Ford’s Applink technology.
Amazon boosts social prowess with Snapchat, Instagram, but more needed - Mobile Commerce Daily
Published: November 24, 2014
Mobile Commerce Daily today - Amazon boosts social prowess with Snapchat, Instagram, but more needed; Charlotte Russe’s Send to Mobile effort sees 3K shares per week.
Has mobile really replaced TV as the first screen for consumers?
Published: November 21, 2014
A report that mobile has pulled off an improbable victory over television by wresting away the title of top screen is a wake-up call for marketers who need to do a better job of finding ways to connect with consumers across multiple platforms.
Please click here to learn more!