Welcome to Mobile Marketer. Skip directly to: main content, navigation, search box.

Tag: mobile commerce


Total Results: 16

   Displaying: 1 - 10

Banks, carriers must team up on mobile: Sybase exec
Published: August 8, 2008
Mobile commerce is a significant trend that will change the banking and payments landscape, but more inter-industry collaboration is needed.
Three buckets of revenue leakage in mobile content commerce: Study
Published: July 15, 2008
New research from MultiMedia Intelligence has identified three buckets of revenue leakage in mobile content commerce.
Preparing retailers for mobile commerce during the holidays
Published: June 30, 2008
Most retailers are already close to wrapping up plans and promotions for the winter holidays. Mobile must make it into their toolset for this year’s branding and customer acquisition and retention efforts.
Nielsen Mobile sees uptick in mobile commerce
Published: June 13, 2008
A new study claims that 9.2 million U.S. mobile consumers said that they have used their mobile phone to pay for goods or services, proving that mobile commerce is slowly becoming a reality.
1-800-Flowers to launch mobile application
Published: June 9, 2008
1-800-Flowers.com, the nation's leading online florist, will launch a branded mobile storefront as part of a multichannel strategy to capture business from consumers on the go.

Revenue leakage a problem in off-deck areas: Study
Published: May 15, 2008
A new study claims that mobile digital commerce services will grow to $1.9 billion by 2012, up from $1.1 billion in 2007.
BlackBerry maker launches $150M fund for mobile applications
Published: May 13, 2008
BlackBerry's maker partnered with Thomson Reuters and Royal Bank of Canada to launch a $150 million fund for developing mobile applications and services for the BlackBerry and other platforms.
OECD official releases paper on mobile commerce
Published: May 9, 2008
By Peter Avery

OECD official Peter Avery this week released a paper on mobile commerce with regulations, examples and dispute resolutions that member countries follow. The paper is reproduced in full.

Finnish lessons for mobile marketing to kids
Published: May 8, 2008
WASHINGTON – Can U.S. mobile marketers learn anything from Finnish efforts to protect children as mobile phone users?
One-third of world’s leading banks to offer mobile services: Study
Published: May 6, 2008
A new survey claims that almost one-third of the world’s leading financial firms plan to launch mobile banking services in the next 12 to 24 months.
Enter now for the Mobile Marketing Association’s Global Awards. Hurry – deadline is Sept. 15!