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Tag: mobile commerce


Total Results: 2554

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Starbucks and Apple: Mobile payments’ sleeping giants? - Mobile Commerce Daily
Published: July 28, 2014
Mobile Commerce Daily today- Starbucks and Apple: Mobile payments’ sleeping giants?; Rue La La app’s card-scanning feature allows for speedy purchases.
3 quotes that guide my mobile and cross-channel strategy
Published: July 28, 2014
By Melinda Krueger

Like most people, I read and listen to mobile marketing pundits as much as I possibly can. From that sea of facts and opinions, there are three quotes that truly stand out and guide my mobile and cross-channel strategy. They are simple yet profound, and I believe they will stand the test of time.

Visa bolsters tokenization to calm security concerns around mobile payments - Mobile Commerce Daily
Published: July 25, 2014
Mobile Commerce Daily today - Visa bolsters tokenization to calm security concerns around mobile payments; Orbitz removes friction from mobile booking with new Amazon Fire phone app.
Aeropostale teases AeroNow rebranding with social, text campaigns - Mobile Commerce Daily
Published: July 24, 2014
Mobile Commerce Daily today - Aeropostale teases AeroNow rebranding with social, text campaigns; Will retailer rejection put out Amazon Wallet’s fire?
When to use push notifications versus SMS messaging
Published: July 24, 2014
By Sean Gera

Businesses are still learning and discovering new ways to use SMS mass texting and push notifications as consumer engagement forces. Each technology possesses its own strengths and it is important to understand what those are when creating a mobile marketing strategy.

Apple Passbook used more frequently than other digital wallets: report - Mobile Commerce Daily
Published: July 23, 2014
Mobile Commerce Daily today - Apple Passbook used more frequently than other digital wallets: report; Chuck E. Cheese’s Skate Universe app continues entertainment at home.
What the AmEx-Uber partnership signals about customer engagement
Published: July 23, 2014
By Ned Elton

American Express’ recently announced partnership with Uber on a first-of-its-kind loyalty program represents the latest attempt to evolve from executing transactions to creating meaningful human interactions.

Target fires back at Amazon with its own image recognition app - Mobile Commerce Daily
Published: July 22, 2014
Mobile Commerce Daily - Target fires back at Amazon with its own image recognition app; Kimpton Hotels takes a guest-first approach to digital overhaul.
How Quiznos uses gamification to strengthen loyalty connections - Mobile Commerce Daily
Published: July 21, 2014
Mobile Commerce Daily today - How Quiznos uses gamification to strengthen loyalty connections; Paypal brings back rewards for top shoppers.
Digital knowledge gap affects a third of business leaders: survey
Published: July 18, 2014
Although more than half of business leaders place digital strategy and data analytics high on their agenda, a third see themselves as having weak or no capabilities in that area, according to a survey by the Consumer Goods Forum and KPMG International.