Tag: mobile commerce

Total Results: 1249

How will Facebook influence the future of mobile advertising?

Published: February 27, 2012

By Stuart John

The majority of Facebook’s mobile users are from developed nations and come through a smartphone application ecosystem, which is a hugely important sector for marketers and brands to target.

Bloomingdale's amps up mcommerce game via multichannel initiative - Mobile Commerce Daily

Published: February 24, 2012

Mobile Commerce Daily today - Bloomingdale's amps up mcommerce game via multichannel initiative; MasterCard aims to help financially underserved consumers via new mobile program.

How reliable is your research among luxury and affluent consumers?

Published: February 24, 2012

By Ron Kurtz

There are many ways that weak research, combined with poor analysis, can lead to bad conclusions.

Are mobile bar codes changing the way consumers shop? - Mobile Commerce Daily

Published: February 23, 2012

Mobile Commerce Daily today - Are mobile bar codes changing the way consumers shop?; Chili’s pushes mobile ordering via ad campaign.

Why is Australia a no-go for going mo?

Published: February 23, 2012

By Gary Elphick

It is not surprising that Australians spend the majority of their time outside and opt to surf the Web via their mobile devices rather than run back to their desktops.

JCPenney strengthens mcommerce efforts via new ad campaign - Mobile Commerce Daily

Published: February 22, 2012

Mobile Commerce Daily today - JCPenney strengthens mcommerce efforts via new ad campaign; M&T Bank expands mobile banking for business clients.

10 hard-won lessons from 2011 to use in 2012

Published: February 22, 2012

By Lara Mehanna

A lot of 2012 predictions are great, and they help guide strategy. But if you are in the trenches, trying to execute against your customer’s key performance indicators, well, strategy-schmatejy.

Has Target forgotten that consumers don’t like to pinch and zoom? - Mobile Commerce Daily

Published: February 21, 2012

Mobile Commerce Daily today - Has Target forgotten that consumers don’t like to pinch and zoom?; Mobile app revenue growing, but support needed from Google, developers.

7 SEO tips to help Google like your iOS and Android apps

Published: February 21, 2012

By Brian Klais

Apple recently threatened to ban apps from the App Store that use “black hat” techniques for improving visibility. There is a better way to help consumers find and download your apps.

Unilever ramps up mcommerce strategy via mobile bar code implementation - Mobile Commerce Daily

Published: February 17, 2012

Mobile Commerce Daily today - Unilever ramps up mcommerce strategy via mobile bar code implementation; Barclays brings P2P payments to Britain with Pingit app.