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Tag: mobile commerce


Total Results: 2457

   Displaying: 21 - 30

Brooklyn Nets see big bounce from beacon-enabled mobile-engagement strategy
Published: July 11, 2014
The number of Brooklyn Nets fans updating the teamís mobile application is surging as these users seek access to beacon technology that brings them closer to the team and serves as an in-stadium guide.
Androidís latest developments offer glimpse of mobile marketingís future
Published: July 11, 2014
As Google extends its Android mobile operating system into new channels, marketers are getting a glimpse of the what the future could look like in an Android-dominated world.
Ace Brand combines excitement of baseball, social to charm fans
Published: July 11, 2014
Ace Brand launched a baseball-card-creator application that builds customer engagement by blending the traditional charm of baseball with the unifying power of Facebook and Twitter.
39pc of leading retail mobile sites lose sales because of redirects - Mobile Commerce Daily
Published: July 11, 2014
Mobile Commerce Daily today - 39pc of leading retail mobile sites lose sales because of redirects; Chiquita expands loyalty app fueled by gamification.
Mobile use on buses grows, stays flat on planes: study
Published: July 10, 2014
Mobile use on buses is growing but is flat on planes as travelers prefer to use the extra time slower modes of transportation afford to perform tasks on mobile devices, according to a new study.
Mobile healthcare campaign generates 40pc click-through rate on Qriously
Published: July 10, 2014
Enroll Americaís recent ad campaign on the mobile app Qriously successfully helped the nonprofit encourage uninsured Americans to apply for the governmentís health insurance plan, highlighting the potential of mobile in public issues.
90pc identify smartphone as easiest-to-use in-store shopping device - Mobile Commerce Daily
Published: July 10, 2014
Mobile Commerce Daily today - 90pc identify smartphone as easiest-to-use in-store shopping device; Bebe eyes bigger role for ecommerce with responsive mobile site.
Mobile engagement is automakers' best weapon to combat ad fraud
Published: July 9, 2014
Automakers must build engagement into mobile ads to combat growing fraud, as the growth in smartphone-assisted car shopping shifts more and more advertising dollars into mobile.
Mondelezís Sour Patch Kids personalizes social engagements via Snapchat
Published: July 9, 2014
A Sour Patch Kids Snapchat campaign that taps the appeal of social media comedy star Logan Paul allows the candy brandís parent Mondelez International to personalize social engagements as part of a heightened mobile strategy.
Ford-Intelís Project Mobii seen unlocking mobile-marketing opportunities
Published: July 9, 2014
An experimental Ford Motor Co.-Intel Corp joint research project that seeks to allow drivers to have remote interaction with their vehicle through a smartphone would open numerous mobile-marketing possibilities if it were commercialized.
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