Welcome to Mobile Marketer. Skip directly to: main content, navigation, search box.

Tag: mobile commerce


Total Results: 2303

   Displaying: 41 - 50

Burger King builds mobile platform to quickly scale up in payments - Mobile Commerce Daily
Published: March 19, 2014
Mobile Commerce Daily today - Burger King builds mobile platform to quickly scale up in payments; Target enlists mobile Web to crack second-screen commerce.
In-store mobility: What are the next steps?
Published: March 19, 2014
By Jerry Rightmer

While mobile POS represented the first wave of enterprise mobility, we are now seeing retailers focus on cross-channel, customer-focused capabilities that represent the next wave of mobility.

Movie chain apps halt entertainment brands’ Beacon debut
Published: March 18, 2014
Beacons and hyperlocal mobile technology offer entertainment brands a significant opportunity to build loyalty programs and upsell moviegoers, but marketers will need to latch onto the movie chains themselves to establish the brand recognition and scale that theaters have already achieved.
Domino’s Pizza makes limited-time offers vital part of mobile strategy - Mobile Commerce Daily
Published: March 18, 2014
Mobile Commerce Daily today - Domino’s Pizza makes limited-time offers vital part of mobile strategy; China bank’s mpayments ban throws a curveball at Alibaba, Tencent.
Why managing an app should be as easy as a Web site
Published: March 18, 2014
By Bob Moul

Retailers should apply technology that makes it as easy to manage mobile applications as it is to manage today’s Web sites.

Priceline’s CMO eyes bigger role in on-property purchases via mobile - Mobile Commerce Daily
Published: March 17, 2014
Mobile Commerce Daily today - Priceline’s CMO eyes bigger role in on-property purchases via mobile; Google store could bring much-needed innovation to physical retailing.
Amazon Prime’s price increase could open door for rivals
Published: March 17, 2014
By Tom Caporaso

Amazon’s recent decision to raise the cost of a Prime membership will test some of the limits of paid loyalty among its core audience and could open the door for rival Internet retailers.

Licensed car-service apps challenge Uber’s dominance - Mobile Commerce Daily
Published: March 14, 2014
Mobile Commerce Daily today - Licensed car-service apps challenge Uber’s dominance; Somo exec: Apple’s iOS7 update gives iBeacon initial boost, long-term challenges.
How mobile helps cut costs
Published: March 14, 2014
By James Orsini

Proper communication with customers via mobile outreach would not only reduce marketers' stress from the uncertainty, but also decrease the cost of lost productivity.

New parents drawn to mobile-exclusive, instant content
Published: March 13, 2014
New parents' yearning for constant information opens up new marketing opportunities for brands with mobile search, applications and messaging.
Please click here to download now!