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Tag: mobile commerce

Total Results: 3267

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Amazon lures Etsy users, brings handcrafts into the mainstream - Mobile Commerce
Published: October 9, 2015
Mobile Commerce Daily today - Amazon lures Etsy users, brings handcrafts into the mainstream; Operation Smile plays Yahtzee with mobile users to raise funds.
Getting the most out of holiday retail campaigns
Published: October 8, 2015
By Eric Nielsen

With more than 87 percent of consumers using smartphones or tablets to shop and 68 percent conducting pre-purchase research on smartphones, it is likely you will have a generous helping of mobile advertising in your fourth-quarter budget.

How brands can identify an audience to drive from awareness to transaction
Published: October 7, 2015
By Mahi de Silva

The app install and re-engagement market, which now constitutes about 30 percent of the mobile ad market as a whole, is starting to educate mobile marketers to consider scale, quality and longevity – and that the quality of a user really does matter.

10 new trends in fashion retail
Published: October 6, 2015
By Tammy Smulders

Since my March 17 article about key trends in luxury retail, we have seen multiple innovations in the world of luxury retail and previously nascent trends now taking shape.

Native app or mobile Web: Where do consumers spend more money?
Published: October 5, 2015
By Ari Weil

By some counts, the argument for native mobile applications has never been stronger. But in making that claim, are we leaving out a huge segment of online businesses?

3 factors that deliver better ROI for mobile commerce
Published: October 1, 2015
By Melinda Krueger

While your peers and competitors are chasing the latest thing, they are probably neglecting the basic, proven approaches to improving mobile commerce.

5 tips to prepare for the mobile holiday shopping season
Published: September 30, 2015
By Yigal Carmy

As we are all planning in earnest for the 2015 holiday season, here are a few lessons to keep in mind to make this coming December a month to remember.

Webinar on Oct. 29: Studying Opt-In Rates and Trends to Benchmark Across 15 Industry Sectors
Published: September 28, 2015
Please register for this free webinar Thursday, Oct. 29 at 2–3 p.m. ET on
good versus great mobile engagement and how to get opt-ins. Experts will discuss the industry’s largest study of opt-in rates and trends to provide benchmarks across 15 different industries.
What are retained versus acquired app users really worth?
Published: September 28, 2015
By Kelsey Ricard

The cost of gaining app users reached an all-time-high in March, when Fiksu’s Cost Per Loyal User Index data showed that the cost of acquiring a single loyal iOS app user surpassed the $3 mark, a 113 percent rise over the previous year.

Making the most of mobile 2FA
Published: September 25, 2015
By Punit Shah

As we move more of our personal data to the cloud, the risk of exposure to cyber criminals, and with it the relevance of 2FA, increases.

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