Welcome to Mobile Marketer. Skip directly to: main content, navigation, search box.

Tag: mobile commerce


Total Results: 2827

   Displaying: 41 - 50

Why Hershey Co. chose SMS – not beacons – for in-store engagement - Mobile Commerce Daily
Published: December 30, 2014
Mobile Commerce Daily today - Why Hershey Co. chose SMS – not beacons – for in-store engagement; Ulla Popken reaches 65K shoppers in social commerce test.
Beacons will under-deliver – here’s why
Published: December 30, 2014
By Matt Ramerman

Location is a key to your 2015 marketing success. But beacons will take you down the wrong road.

Dr Pepper, Walmart engage mobile shoppers ahead of historic college football playoffs
Published: December 29, 2014
Dr Pepper is teaming up with Walmart to enhance the mobile shopping experience for hosts of parties that will watch the first-ever United States college football playoffs.
Kardashian, Bieber hit hard in Instagram bogus-account purge
Published: December 29, 2014
Kim Kardashian, Justin Bieber and other celebrities saw their Instagram accounts lose more than a million followers each as the mobile photo and video sharing site continued its purge of bogus accounts.
Frank Sinatra’s centennial celebration highlighted by mobile app
Published: December 29, 2014
Frank Sinatra, the song stylist who would have turned 100 years old next year, is having his centennial commemorated with the release of a mobile application containing rare recordings, videos and photos from his life and career.
Knovio promotes new app feature with email contest - Mobile Commerce Daily
Published: December 26, 2014
Mobile Commerce Daily today - Knovio promotes new app feature with email contest.
2015: Year of the mobile customer journey
Published: December 26, 2014
By Dan Hodges

The dominant theme for 2015 will be the effect of mobile on the customer journey. Here are five predictions for 2015.

Advertisers will expect more from mobile in 2015
Published: December 26, 2014
By Tim Jenkins

The days of dabbling in mobile advertising are over. As I look ahead to 2015, I know one thing for certain: advertisers are going to demand more accuracy in how they match their mobile media spend to their results.

In-store cognitive apps will solve retail’s biggest challenge
Published: December 25, 2014
By Alex Sbardella

By Rodney Bryant

Have you ever been shopping in a retail store and known more about a product than the sales assistant?

Making online and mobile more profitable for the holidays
Published: December 24, 2014
By Rory Dennis

Fast delivery of high-quality content is essential during the busy holiday season. The simplest way to do this is by giving the consumer quick access to purchase the products that they desire.

Please click here to learn more!