Tag: mobile commerce

Total Results: 1766

JCPenney CEO’s departure highlights challenges retailers face with in-store mobile efforts - Mobile Commerce Daily

Published: April 10, 2013

Mobile Commerce Daily today - JCPenney CEO’s departure highlights challenges retailers face with in-store mobile efforts; Walmart exec: Our biggest mobile opportunity is connecting with in-store customers.

Battlefield mobile: Twitter Cards versus Facebook Home

Published: April 10, 2013

By Alex Jacobs

It is already old news that mobile is the future, with some predicting that usage will overtake desktop as soon as next year. The platforms, brands and publishers that crack the code will thrive, and those that do not will perish.

Mobile payments changing the game for retail POS: report - Mobile Commerce Daily

Published: April 9, 2013

Mobile Commerce Daily today - Mobile payments changing the game for retail POS: report; Holiday Inn Express hones in on digital video to increase bookings.

Making the case for a mobile audit in a consumer-led economy

Published: April 9, 2013

By Craig Besnoy

For most marketers, more customer engagement is occurring from a mobile device than from any other single communication touch point. That has serious implications for the brand.

The perils of deep discounts delivered via mobile advertising - Mobile Commerce Daily

Published: April 8, 2013

Mobile Commerce Daily today - The perils of deep discounts delivered via mobile advertising; Babies R Us leverages Doodle.ly app for contest to drive awareness, sales.

Why mobile M&A deals are taking so long

Published: April 8, 2013

By Jeffrey L. Dearth

Despite the continuing migration of consumers from desktop to mobile devices, few significant deals have been struck.

Retailers leveraging smartphones to deliver hyper-local in-store advertising - Mobile Commerce Daily

Published: April 5, 2013

Mobile Commerce Daily today - Retailers leveraging smartphones to deliver hyper-local in-store advertising; Dean & Deluca pushes products via commerce-enabled iPhone app.

Lord Maurice Saatchi on mobile advertising

Published: April 5, 2013

By Lord Maurice Saatchi

We all need to believe in something. Judges believe in the law, priests believe in God and journalists believe in scoops.

KFC enters mobile payments arena internationally with ordering app - Mobile Commerce Daily

Published: April 4, 2013

Mobile Commerce Daily today - KFC enters mobile payments arena internationally with ordering app; McDonald’s tests tap-and-go mobile payments tied to debit card.

Using the right metrics for a data-driven app

Published: April 4, 2013

By Pratik Shah

It is only through using the right metrics that you can transform your app from a product to the cornerstone of a successful business.