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Tag: mobile commerce


Total Results: 2554

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McGruff the Crime Dog, AlertID hound criminals in new app
Published: August 7, 2014
As U.S. youngsters prepare to return to school, McGruff the Crime Dog and his home, the National Crime Prevention Council, have teamed up with AlertID on a mobile application that alerts users about suspicious neighborhood activity.
Why retailers should pay closer attention to mobile-only shoppers - Mobile Commerce Daily
Published: August 7, 2014
Mobile Commerce Daily today - Why retailers should pay closer attention to mobile-only shoppers; Two Tapís universal shopping cart volume jumps as retailers, publishers sign on.
5 pitfalls that banks must avoid as they offer mobile service
Published: August 7, 2014
By Klaus Enzenhofer

According to Javelin Strategy and Research, by switching just one customerís in-branch deposit per month to the mobile channel, the average bank stands to save almost $50 per year per customer, adding up to $1.5 billion in cost savings for the industry.

Social media raises awareness of TV programs: Nielsen
Published: August 6, 2014
A quarter of television viewers are more aware of programs due to their social media interactions, suggesting that social TV represents a new opportunity for marketers to attract highly engaged TV audiences, according to a Nielsen study.
Apple-Visa alliance would redraw mobile-payments landscape
Published: August 6, 2014
Appleís sizable base of affluent users and customers could spur further growth in mobile payments if it were to form a partnership with credit-card company Visa as speculated, one of three pieces of news to emerge about the maker of the iPhone and iPad.
Groupon partners with Snapchat to add urgency to mobile offers - Mobile Commerce Daily
Published: August 6, 2014
Mobile Commerce Daily today - Groupon partners with Snapchat to add urgency to mobile offers; Simon expands iBeacon program to outfit more smart malls.
Information overload: The psychology of being connected 24/7
Published: August 6, 2014
By Adam Marchick

When everyone has access to constant streams of status updates, news reports, memes and videos, do our brains change the way we filter information? How receptive are we throughout the day? When do we suffer from disinterest or fatigue?

Automakersí mobile music tie-ins drive outreach to younger buyers
Published: August 5, 2014
Car brands are building tie-ins with music offerings coupled with mobile and social platforms, taking control of content to reach younger buyers who resist traditional advertising campaigns.
Bon-Ton takes on bullies with mobile awareness campaign
Published: August 5, 2014
Bon-Ton will launch a Facebook campaign aimed at raising awareness among youth about bully prevention, matching each social-media message with a $1 donation up to $15,000.
Walmart.comís latest overhaul drives more personalized omnichannel experiences - Mobile Commerce Daily
Published: August 5, 2014
Mobile Commerce Daily today - Walmart.comís latest overhaul drives more personalized omnichannel experiences; TD Bank optimizes account openings on mobile for added convenience.