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Tag: mobile commerce


Total Results: 2457

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6 luxury marketing trends to watch
Published: June 11, 2014
By Marko Muellner

For luxury marketers, 2014 is predicted to be the year that tips the scales, with more than half of affluent shoppers discovering, actively browsing and shopping for luxury items via digital channels.

BIC uses mobile crowdsourcing to create a universal typeface
Published: June 10, 2014
BIC celebrates its most popular writing instrument, the Cristal ballpoint, with the creation of an experimental digital hub designed to combine the world’s different styles of handwriting into a single typeface through user input via smartphone or tablet touchscreen.
Only 3pc of retailers recognize in-store shoppers via mobile: report - Mobile Commerce Daily
Published: June 10, 2014
Mobile Commerce Daily today - Only 3pc of retailers recognize in-store shoppers via mobile: report; Hotel Near Me app completes first booking via Google Glass.
Mobile Minutes: Amazon, social media, Twitter, the future of mobile
Published: June 10, 2014
Today in mobile marketing - Amazon expands middleman role in latest online payments push;The well-followed on social media cash in on their influence; Twitter acquires Namo Media to beef up mobile advertising business; How mobile changed the game — and questions about its future.
Bringing in a new era of mobile engagement
Published: June 10, 2014
By Mihael Mikek

Under discussion is the industry’s focus on mobile video advertising, what marketers should do today to improve mobile advertising engagement and how creating a mobile-first mindset is key for continued success.

Gap heats up customer acquisition with commerce-enabled promoted tweets - Mobile Commerce Daily
Published: June 9, 2014
Mobile Commerce Daily today - Gap heats up customer acquisition with commerce-enabled promoted tweets; Food Network taps mobile commerce to drive viewer loyalty.
Mobile Minutes: Sprint and T-Mobile, Amazon, TV apps, Twitter
Published: June 6, 2014
Today in mobile marketing - Sprint, T-Mobile move closer to a $32 billion deal; Amazon’s June 18 event hints at long-awaited smartphone; TV apps are soaring in popularity, report says; Twitter in talks to buy online music firm SoundCloud: FT; Twitter to buy Namo Media to bolster mobile-ad reach.
Walmart’s Savings Catcher ups the ante on savings with mobile expansion - Mobile Commerce Daily
Published: June 6, 2014
Mobile Commerce Daily today - Walmart’s Savings Catcher ups the ante on savings with mobile expansion; Staples latest technology development center will focus on personalized ecommerce.
Webinar on June 26: Forrester analyst outlines strategy to seize the mobile moment in the new fight for customers
Published: June 5, 2014
Please register for the free webinar at 2 p.m. to 3 p.m. ET on Thursday, June 26 focused on Forrester Research's strategy to seize the moment as the mobile consumer mind shift occurs. Speakers include senior executives from Forrester, Xerox and ExactTarget Marketing Cloud.
Mobile Minutes - Google vs. Amazon, Facebook, Google wearables, in-car infotainment
Published: June 5, 2014
Today in mobile marketing - With new overnight delivery, Google confirms it wants to be Amazon; Facebook embarks on cross-country tour to woo small businesses; Google guides developers building for Android Wear; The past, present, and future of in-car infotainment.
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