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Tag: mobile commerce


Total Results: 2471

   Displaying: 71 - 80

Walmart ramps up mobile in-store program with Stylr app acquisition - Mobile Commerce Daily
Published: June 18, 2014
Mobile Commerce Daily today - Walmart ramps up mobile in-store program with Stylr app acquisition; PayPal nixes remote check deposit as banks jump onto trend.
Domino’s jumps ahead in mobile ordering with voice-activated app - Mobile Commerce Daily
Published: June 17, 2014
Mobile Commerce Daily today - Domino’s jumps ahead in mobile ordering with voice-activated app; In-store app use 16.5x higher for beacon message recipients: report.
The 7 “Cs” of mobile advertising
Published: June 17, 2014
By Dale Carr

The seven “Cs” I am referring to are the seven pricing models used for buying ad campaigns on mobile. If you are not familiar with the various cost structures, you are likely to be shocked when the pricing model you chose does not align with your campaign goals.

Mobile Minutes: Samsung, Line, Android, Twitter
Published: June 16, 2014
Today in mobile marketing - Samsung ‘overly centered’ on mobile; Messaging-app maker Line plans China expansion; Android's app engagement higher than iOS but Apple drives higher ecommerce sales; Two senior Twitter executives resign as growth lags.
Eat24 exec: Google Wallet Instant Buy for iOS apps a game changer - Mobile Commerce Daily
Published: June 16, 2014
Mobile Commerce Daily today - Eat24 exec: Google Wallet Instant Buy for iOS apps a game changer; Priceline acquires OpenTable as competition heats up for online engagement.
Big 3 challenges of mobile advertising have finally been solved
Published: June 16, 2014
By Sean O'Neal

For years, the digital marketing industry has been waiting for mobile advertising to “pop.” Even as mobile consumption jumped to more than 50 percent for major Web properties, advertiser adoption continued to lag. Despite valiant efforts by the Mobile Marketing Association and the Interactive Advertising Bureau, marketers never seemed to move past the experimentation stage.

Mobile Minutes: World Cup, MoMA, Tesla, Blackberry
Published: June 13, 2014
Today in mobile marketing - World Cup 2014 will be the most mobile yet; Bjork's Biophilia is the first app in MoMA's collection; Uber and Tesla partner up in Shanghai; BlackBerry in deal with EnStream on mobile payments system.
Lowe’s strives for competitive advantage with life-size augmented reality experience - Mobile Commerce Daily
Published: June 13, 2014
Mobile Commerce Daily today - Lowe’s strives for competitive advantage with life-size augmented reality experience; Multichannel brands are quicker to adopt mobile-optimized Web sites: report.
Why soft launches are becoming the game marketer’s best weapon
Published: June 13, 2014
By Craig Palli

Because of its ability to provide marketers unprecedented insight into problems that could hinder an application’s broader release, a soft launch is one of the most effective tools for maximizing an app’s potential while mitigating risk.

Mobile Minutes: Alibaba, Uber, Facebook, SingTel
Published: June 12, 2014
Today in mobile marketing - Alibaba acquires UCWeb, maker Of China’s most popular mobile browser; Taxi drivers plan big protests in Europe against Uber; Brands talk like 10-year-olds on Facebook, study says; SingTel’s Amobee digital ad business buys Kontera & Adconion for $359M.
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