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Tag: mobile commerce


Total Results: 2471

   Displaying: 81 - 90

Wendy’s and StubHub partner to create a game day experience - Mobile Commerce Daily
Published: June 12, 2014
Mobile Commerce Daily today - Wendy’s and StubHub partner to create a game day experience; Toys “R” Us reports 23K Isis transactions in first three months.
Book excerpt: The Mobile Mind Shift
Published: June 12, 2014
By Ted Schadler, Josh Bernoff and Julie Ask

Mobile is the biggest, most pervasive, most powerful, and most global trend driving us toward the age of the customer. It creates demands not only on customer-facing parts of the business, but also on the systems that technology managers own, systems that must be re-engineered for the demands of mobile. If you want your company to succeed, you must retool it for the age of the customer.

Mobile Minutes: Walmart, GoDaddy, free WiFi, Blippar
Published: June 11, 2014
Today in mobile marketing - Walmart.com CEO Joel Anderson to step down; GoDaddy to tap public markets with I.P.O.; Not everything in air travel involves more fees: Free Wi-Fi is spreading; Augmented reality augmentation: Blippar has bought Layar.
Facebook and Amazon set sights on PayPal’s mobile payments leadership - Mobile Commerce Daily
Published: June 11, 2014
Mobile Commerce Daily today - Facebook and Amazon set sights on PayPal’s mobile payments leadership; American Express mobilizes rewards for Uber rides to drive loyalty.
6 luxury marketing trends to watch
Published: June 11, 2014
By Marko Muellner

For luxury marketers, 2014 is predicted to be the year that tips the scales, with more than half of affluent shoppers discovering, actively browsing and shopping for luxury items via digital channels.

BIC uses mobile crowdsourcing to create a universal typeface
Published: June 10, 2014
BIC celebrates its most popular writing instrument, the Cristal ballpoint, with the creation of an experimental digital hub designed to combine the world’s different styles of handwriting into a single typeface through user input via smartphone or tablet touchscreen.
Only 3pc of retailers recognize in-store shoppers via mobile: report - Mobile Commerce Daily
Published: June 10, 2014
Mobile Commerce Daily today - Only 3pc of retailers recognize in-store shoppers via mobile: report; Hotel Near Me app completes first booking via Google Glass.
Mobile Minutes: Amazon, social media, Twitter, the future of mobile
Published: June 10, 2014
Today in mobile marketing - Amazon expands middleman role in latest online payments push;The well-followed on social media cash in on their influence; Twitter acquires Namo Media to beef up mobile advertising business; How mobile changed the game — and questions about its future.
Bringing in a new era of mobile engagement
Published: June 10, 2014
By Mihael Mikek

Under discussion is the industry’s focus on mobile video advertising, what marketers should do today to improve mobile advertising engagement and how creating a mobile-first mindset is key for continued success.

Gap heats up customer acquisition with commerce-enabled promoted tweets - Mobile Commerce Daily
Published: June 9, 2014
Mobile Commerce Daily today - Gap heats up customer acquisition with commerce-enabled promoted tweets; Food Network taps mobile commerce to drive viewer loyalty.
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