Tag: mobile content

Total Results: 131

Estee Lauder courts women with mobile holiday wish-list sender

Published: December 23, 2009

Estee Lauder, a manufacturer of cosmetics and skincare products, has launched a mobile storefront where users can go to send gift ideas via a wish list to friends and family during the holidays.

Disney rolls out paid Muppets app

Published: December 18, 2009

Disney Interactive Studios has launched the latest addition to its slate of applications, The Muppets Animal Drummer for the iPhone and iPod touch.

AP Mobile, impreMedia partner for Spanish-language news content

Published: December 8, 2009

The AP and impreMedia have partnered to distribute the Hispanic multiplatform news and information company’s Spanish-language content over the multimedia news portal AP Mobile.

“Twilight Saga: New Moon” taps AT&T for multichannel campaign

Published: November 11, 2009

Summit Entertainment is partnering with AT&T to build excitement for the Nov. 20 release of the second film installment of its Twilight Saga franchise.

Lionsgate taps mobile for Crank 2 content distribution

Published: October 27, 2009

Movie and television giant Lionsgate Home Entertainment is letting owners of the Crank 2: High Voltage Blu-Ray disc access ringtones and mobile wallpapers related to the film.

Artist Guy Harvey launches mobile content channel with Myxer

Published: August 12, 2009

Guy Harvey Inc., headed by marine wildlife artist and conservationist Guy Harvey, has launched a branded channel on Myxer's mobile entertainment platform.

WiFi carrier payments boosts mobile content sales: Bango

Published: July 29, 2009

Mobile payment and analytics company Bango Inc. has launched WiFi-enabled carrier billing for smartphones, claiming that method boosts mobile content sales considerably.

Media Breakaway settles class action lawsuit

Published: June 29, 2009

Mobile content provider Media Breakaway has settled a class action lawsuit, agreeing to give wireless customers refunds for unauthorized mobile content charges.

Verizon settlement with Florida AG affects all marketing of mobile content

Published: June 29, 2009

By Andrew B. Lustigman and Adam Z. Solomon

The Verizon Wireless settlement is important to mobile marketers because it imposes compliance obligations on those involved in marketing mobile content.

Tips on monetizing mobile content, social networks: Buongiorno

Published: May 27, 2009

Mobile social networking's growth on a global scale is imminent and will be explosive, according to Buongiorno. But how can brands monetize these channels?