Tag: mobile coupon
Total Results: 110
Displaying: 1 - 10- Bacardi pub promotion drives mobile app and coupon downloads
- Published: November 16, 2011
- A mobile promotion from British pub chain Wetherspoon and Bacardi has garnered 9,000 mobile downloads in its first six weeks and a 40 percent coupon redemption rate.
- Key best practice for the 6 mobile channels that will matter over the holidays
- Published: October 28, 2011
- QR codes, applications, mobile banners, rich media, mobile-optimized Web sites, location-based deals and offers, mobile coupons and SMS – oh my.
- Have mobile coupons finally come of age?
- Published: September 16, 2011
- By Russell Buckley
The average marketing budget today commits around 15 percent to digital – the majority of which is still via PCs. And for CPG and physical stores, it is a mere 2 percent. Why the discrepancy?
- 5 obstacles to mobile coupon adoption
- Published: August 12, 2011
- By Jonathan Treiber
Although consumers are demanding coupons and deals on their phones in increasing numbers, marketers may not be ready operationally to handle this appetite for their promotions.
- Subway franchisees ramp up mobile presence via geo-targeted SMS campaign
- Published: July 22, 2011
- Select franchisees of fast food chain Subway are targeting hungry consumers and letting them opt-in to an SMS service that pushes offers when they approach a local store.
- Men’s Wearhouse’s K&G Fashion Superstore sees 93pc mobile coupon redemption rate
- Published: May 26, 2011
- K&G Fashion Superstore saw a 93 percent rate from a recent SMS couponing program that helped the retailer build an opt-in database of mobile customers more than 80,000-strong.
- U.S. Cellular enhances mobile loyalty efforts
- Published: May 12, 2011
- U.S. Cellular is partnering with 2ergo for mobile marketing consulting, project management and creative services for SMS and MMS programs, mobile Web sites and mobile coupons.
- Webinar on May 25: How Mobile Coupons Drive Revenue and Build a Mobile Database for Men’s Wearhouse’s K&G Superstore
- Published: April 26, 2011
- Register now for this free hour-long webinar Wednesday, May 25 at 2 p.m. ET focused on how mobile coupons have helped drive traffic and sales and built a mobile database for Men’s Wearhouse chain K&G Fashion Superstore.
- Rayovac exec: Social and mobile transforming advertising
- Published: April 5, 2011
- Spectrum Brands and its batteries brand Rayovac are increasingly turning to mobile and social media, channels that are transforming the face of advertising.
- 7 different approaches to mobile couponing
- Published: March 18, 2011
- By Gary Lombardo
What will separate retailers who are successful with mobile couponing from those who are not will be the approach they take to mobile coupons.












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