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Tag: mobile coupon


Total Results: 110

   Displaying: 51 - 60

Brixx Pizza serves up mobile coupons to drive traffic
Published: August 3, 2009
Regional restaurant franchise Brixx Pizza is seeing a spike in sales and increased customer traffic from mobile offers during the normally slow Monday-through-Thursday period.
2D or not 2D, that is the bar code question
Published: July 31, 2009
By Scott Debson

The idea of 2D codes is great, but as mobile marketers we need to ensure that response rates and mobile consumer experiences are optimized.

EZ Lube mobile coupons see 5 percent redemption rate
Published: July 22, 2009
A recent mobile marketing campaign from EZ Lube oil-change service provider resulted in a 5 percent redemption rate for mobile coupons.
Molson Coors taps mobile to promote Carling beer
Published: July 21, 2009
Beer giant Molson Coors ran a Bluetooth-based proximity-marketing coupon campaign to drive traffic into bars and encourage people to try its Carling brand beer.
Mobile coupons: ideal tool for consumer acquisition, retention
Published: July 10, 2009
NEW YORK -- Mobile coupons are proving to be the ideal customer acquisition and retention tool, according to a panel at Mobile Commerce Spotlight, co-hosted by Mobile Marketer and the DMA.
The right approach to mobile coupon delivery methods
Published: July 10, 2009
By Anita Bajaj Newton

Mobile coupons represent tremendous promise for marketers who want to acquire and retain customers. However, marketers must pick the right approach or the results will be anticlimactic at best.

Qdoba spices up loyalty program with mobile rewards
Published: July 2, 2009
Qdoba, a Mexican quick-service restaurant franchise specializing in burritos, has added a mobile rewards program to its traditional loyalty card program.

EZ Lube mobile coupons grease customer loyalty
Published: June 29, 2009
Oil change service chain EZ Lube targeted mobile consumers with a mobile loyalty campaign meant to drive people to its locations.
CafeXpress convenience store runs mobile coupons pilot
Published: June 25, 2009
E.A. Sween Co.'s Deli Express, a provider of food services to convenience stores, has run a mobile couponing pilot in advance of a commercial rollout in its CafeXpress convenience store.
The mobile coupons debate: Fungible or faux?
Published: June 18, 2009
By Gary Schwartz

Where January and February are traditionally the couponing months, 2009 is turning out to be the couponing year.