Tag: mobile games

Total Results: 65

Handango smartphone app store reveals Top Ten Apps of 2008

Published: February 26, 2009

Multi-platform smartphone content provider Handango Inc. has released its 2008 Handango Yardstick, a proprietary global trend index offering insight into the smartphone content industry.

Majority of mobile gamers are female: Mpowerplayer

Published: February 18, 2009

Mpowerplayer, a provider of mobile content storefronts for Web sites and social networks, has collected results from the recent launch of its Mplayit Mobile Arcade app on Facebook and MySpace.

Jeep claims brand-awareness lift from mobile games ad campaign

Published: December 18, 2008

A Jeep mobile advertising campaign deployed on a mobile gaming network is claimed to have increased brand awareness for the Chrysler-owned SUV brand from 9.7 percent to 20.5 percent.

Coca-Cola makes mobile push for Fanta

Published: December 17, 2008

Coca-Cola Europe will target tech-savvy consumers mostly in their 20s with two new mobile applications created to push its Fanta soft drink.

Make progress, not noise, in 2009: 5th Finger

Published: December 12, 2008

Mobile marketing agency 5th Finger, which has run more than 5,000 campaigns, has released its list of nine mobile marketing best practices for 2009.

Mplayit Mobile Arcade app launches on Facebook

Published: December 10, 2008

There's a new tool for mobile game publishers to use to reach their targeted consumer base among Facebook's 130 million active users.

Greystripe launches Flash ads on iPhone games

Published: December 5, 2008

Greystripe is offering advertisers the ability to target the iPhone audience through rich media ads.

Carrier business models impeding mobile gaming growth: study

Published: November 19, 2008

A new study claims that the volume of paid-for mobile game downloads has flatlined across North America and Western Europe.

5th Finger, Aura launch Bluetooth proximity marketing platform

Published: November 17, 2008

5th Finger has partnered with proximity marketing specialist Aura Interactive to offer advertisers a BlueZone marketing platform featuring Bluetooth, Wi-Fi, SMS and MMS.

MLB's Tickets.com, Thumbplay partner on mobile content

Published: October 1, 2008

MLB's Tickets.com has teamed up with mobile entertainment provider Thumbplay Inc. to offer music, videos, games and other content.