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Tag: mobile marketing


Total Results: 13267

   Displaying: 91 - 100

Schick unwraps Comic-Con excitement for cartoon-driven social campaign
Published: July 8, 2016
Schick promoted the latest incarnation of its Hydro razor by encouraging millennial males to interact with its Robot Razor character on social media and post their funniest irritations on Twitter for a chance to win a trip to San Diego Comic-Con and other prizes.
Chimani boosts app marketing strategy with Google video
Published: July 8, 2016
Chimani, a developer of free application guides for United States national parks, is adding video ads to its download push in an effort to reach a wide swath of outdoor enthusiasts.
Mobile Minutes: Samsung gets ahead; Snapchat’s endurance; TSA on Messenger; Amazon charges for podcasts
Published: July 8, 2016
Today in mobile marketing – Samsung gets ahead in handsets by not phoning it in; Snapchat's latest feature doesn't disappear, and that's a big deal; TSA takes to Facebook Messenger to answer fliers' questions; Amazon wants people to pay for podcasts.
How Visa continues to advance mobile payments at the Rio Olympics - Mobile Commerce Daily
Published: July 8, 2016
Mobile Commerce Daily today - How Visa continues to advance mobile payments at the Rio Olympics; JCPenney redesigns app for ease of use, adds same-day pickup.
Keeping sales rep turnover from sabotaging your sales pipeline
Published: July 8, 2016
By Joe Payne

Following a sales rep exit – whether voluntary or involuntary – what should you do after you have ended building access and changed passwords?

In-app advertising: What is in it for publishers?
Published: July 8, 2016
By Pavel Golubev

Considering that people with access to a smartphone or tablet now spend an average of three hours on them per day, and 84 percent of all smartphone time is spent in-app, in-app advertising is increasingly critical for brands, advertisers, marketers and agencies.

Heineken uncaps experience-driven rewards for app users via beacons
Published: July 7, 2016
Heineken is adding fizz to mobile loyalty with the Heineken Live application, which offers users a chance to receive different rewards experiences, such as VIP event tickets, each time they visit one of the brand’s beacon-equipped venues.
Behr Paint mixes tiny homes, mobilized platform to show off products
Published: July 7, 2016
Home Depot’s exclusive paint brand, Behr, is leveraging the popularity of tiny homes to show off the durability of its paint and grab attention through an interactive contest that allows users to design their own home.
Uber launches ad campaign to capitalize on Timehop's growth
Published: July 7, 2016
Ride-sharing service Uber is cornering its key demographic, millennials, with an ad campaign on photo-management application Timehop, joining brands such as CVS and Broadway show Act of God that have also recently appeared on the growing app.
Chipotle inspires loyalty sign-ups with mobile-optimized short film
Published: July 7, 2016
Hoping to divert attention from its recent corporate setbacks, Chipotle Mexican Grill is directing consumers’ focus to its temporary summer loyalty program and fueling memberships by encouraging users to view a new mobile-optimized short film and sign up for Chiptopia rewards.
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