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Tag: mobile marketing


Total Results: 10147

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Walmart Canada helps Half Your Plate campaign move from social into retail stores
Published: October 28, 2014
Walmart Canada is joining Half Your Plate, a healthy eating campaign sponsored by the Canadian Produce Marketing Association, paving the way for a successful social media campaign to move onto produce packaging and into retail locations across Canada.
Mobile Minutes: Foursquare uses subway ads; Nokia returns; "Uber for kids" launches; Amazon unveils Fire TV stick
Published: October 28, 2014
Today in mobile marketing - Can subway ads bring mainstream users to Foursquare?; Nokia will return, hints at 2016 for Finland's next smartphone; Shuddle is an Uber for kids driven by childcare pros; Amazon unveils Chromecast rival Fire TV Stick.
How not accepting Apple Pay could backfire for retailers - Mobile Commerce Daily
Published: October 28, 2014
Mobile Commerce Daily today - How not accepting Apple Pay could backfire for retailers; Coach takes lifestyle approach with new social shopping app.
Significant app development backlog costs companies revenue, customers: report
Published: October 27, 2014
A growing application development backlog problem is damaging revenue opportunities in the enterprise, with 85 percent of companies having a mobile backlog of between 1 and 20 apps, while 50 percent have a backlog of between 10 and 20 apps, according to a new report.
Fox’s Sleepy Hollow promoted in Waze app for Halloween scares
Published: October 27, 2014
Fox Broadcasting Company’s television show Sleepy Hollow is incorporating a character’s creepy voice in the community-based traffic and navigation application Waze to tap mobile creativity and awareness during Halloween.
Chicago Transit Authority’s beacons key step in building connected city
Published: October 27, 2014
The Chicago Transit Authority will launch a pilot project that explores the benefits of beacon technology for transit authorities, consumers and brands, including the potential for coupon offers for travelers within range of a store.
Is Amazon’s fizzling Fire the end for retailer-launched phones?
Published: October 27, 2014
The inability of Amazon’s Fire phone to generate substantial sales following its much-publicized launch is raising questions about retailers’ ability to successfully launch their own phones.
Keek mobile app targets young filmmakers via film festival partnership
Published: October 27, 2014
Keek is the official video app for The Varsity Brands All American High School Film Festival, and will have a presence at the event for young filmmakers.
Mobile Minutes: Pandora’s growth slows; free data; Microsoft tops estimates; Adobe
Published: October 27, 2014
Today in mobile marketing - Pandora falls as listener growth slows in third quarter; Will free data become the next free shipping?; Microsoft sales tops estimates as Nadella revamp advances; The future of Adobe’s app interaction looks pretty awesome.
McDonald’s needs right message, products along with mobile to drive sales - Mobile Commerce Daily
Published: October 27, 2014
Mobile Commerce Daily today - McDonald’s needs right message, products along with mobile to drive sales; Retailers struggle to balance quality images, mobile performance: report.
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