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Tag: mobile marketing

Total Results: 12107

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Durex builds interest in condom emoji via social media
Published: November 19, 2015
Condom manufacturer Durex is calling on social media users’ help to demand a safe sex emoji on the official messaging shorthand keyboard.
Geico accelerates mobile prowess with digital identification cards
Published: November 19, 2015
Geico is gaining a leg up on insurance companies in the digital space by being the first to provide policyholders in New York State with electronic identification cards, located in its mobile application.
Mobile Minutes: IBM Watson app; Bernie Sanders joins Snapchat; Square’s IPO; Yahoo’s fantasy sports troubles
Published: November 19, 2015
Today in mobile marketing –Santa's newest little helper: IBM Watson; Bernie Sanders joins Snapchat and now he has the potential to totally change the game; Square IPO pricing will test investors' appetite for unicorns; Yahoo a new target in NY daily fantasy sports probe: source.
American Eagle Outfitters, Coach take lead as mcommerce sites improve: report - Mobile Commerce Daily
Published: November 19, 2015
Mobile Commerce Daily today - American Eagle Outfitters, Coach take lead as mcommerce sites improve: report; Dunkin’ Donuts uncaps mobile ordering and delivery to topple competitors.
Inviting nominations: Mobile Marketer Awards 2015
Published: November 19, 2015
Mobile Marketer is inviting nominations for the Mobile Marketer Awards, the most prestigious recognition honoring outstanding mobile advertising, marketing and media work in 2015 by brands, retailers, marketers, agencies and publishers.
5 ways that bricks-and-mortar retailers can cater to mobile-savvy shoppers
Published: November 19, 2015
By Jeff Hasen

The make-or-break holiday shopping season is upon us, spurring retailers to determine where they want to speak to would-be customers, how often and with what messages.

Toyota delivers secret emoji for Twitter tailgate party fun
Published: November 18, 2015
Toyota is pairing a secret emoji innovation on Twitter with a contest to band together sports team fans in a show of support.
Marketers invest 4.5x more to reach millennials on mobile: report
Published: November 18, 2015
While marketers spend 4.5 times more to reach millennials on mobile compared to other consumers, there is room for improvement, according to a new report from Turn.
Marriott expands mobile requests as keyless room entry takes flight
Published: November 18, 2015
Marriott International is bringing its mobile request platform to an additional five of its hotel brands as it celebrates its planned acquisition of Starwood Hotels & Resorts by piloting keyless room entry.
Ford revs up mobile connectivity with Escape SUV's complementary app
Published: November 18, 2015
Ford Motor Company is ramping up its connected car initiatives with a complementary mobile application for the 2017 Escape SUV, the first model to receive the brand's Sync Connect treatment.
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