Tag: mobile marketing
Total Results: 423
Displaying: 41 - 50- Publicis Groupe, Yahoo unveil joint mobile advertising initiatives
- Published: June 26, 2008
- Yahoo Inc. and Publicis Groupe’s newly launched VivaKi Nerve Center have formed a partnership to integrate their respective mobile advertising platforms.
- Blinkx to distribute ad-supported original programming
- Published: June 26, 2008
- Mobile video search engine blinkx has partnered with On Networks to distribute ad-supported original programming.
- What does Nokia’s purchase of Symbian mean?
- Published: June 25, 2008
- Nokia Corp.'s decision to buy the 52 percent of Symbian it didn't already own may threaten Google's Android and Microsoft's Windows Mobile operating systems.
- BMW runs mobile campaign for X6 car
- Published: June 25, 2008
- Luxury automaker BMW launched a campaign promoting its first X6 Sports Activity Coupe, using mobile as part of a multichannel effort to build a relationship with consumers.
- Axa insurer targets over-25 for mobile quotes
- Published: June 25, 2008
- Insurance giant Axa’s swiftcover.com unit introduced a mobile site for British consumers to get car insurance quotes immediately from their mobile phone.
- Dukes of Hazzard event uses mobile to engage
- Published: June 25, 2008
- Dukesfest, an annual event focused around the popular television series Dukes of Hazzard, is turning a sharp corner this year and adding something new to its marketing mix – mobile.
- Mobile video: Advertising’s emerging killer app
- Published: June 25, 2008
- By Dave Sloan
Do content owners consider mobile strategic or just another screen where a few incremental impressions can be picked up?
- Boeing employee credit union flies with mobile wallet
- Published: June 24, 2008
- Aircraft manufacturer Boeing's employee credit union will next year launch a mobile wallet to let its members conduct mobile banking and payments activities through their phone.
- Spanish Broadcasting System signs on with HipCricket
- Published: June 24, 2008
- Mobile marketing software company HipCricket and the Spanish Broadcasting System Inc. have partnered to introduce Spanish radio stations to HipCricket's Hispanic Mobile Marketing Network.
- Verizon Wireless runs HIV awareness campaign via V Cast
- Published: June 24, 2008
- Verizon Wireless has formed a partnership with the University of Georgia’s New Media Institute to raise awareness about the importance of HIV testing.
