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Tag: mobile marketing


Total Results: 13561

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Mobile Minutes: Google's trip-planning app; Salesforce and AI; Adidas' Snapchat retention; Pokémon Go Plus
Published: September 20, 2016
Today in mobile marketing - Google steps up travel presence with trip-planning app; Salesforce thinks AI will help it beat Microsoft and Oracle; Adidas' ad agency says user retention on its Snapchat videos is 'insane' compared to YouTube; Pokémon Go Plus hidden features every ‘Pokémon Go’ player should know.
67pc of shoppers visit stores to supplement mobile research: report - Mobile Commerce Daily
Published: September 20, 2016
Mobile Commerce Daily today - 67pc of shoppers visit stores to supplement mobile research: report; Airbnb contributes to global refugee crisis efforts with mobile-fueled donations.
The threat to brand loyalty from Apple Pay
Published: September 20, 2016
By Sean Claessen

It is a surprise how many retailers will let mobile brands such as Google Wallet, Apple Pay, Android Pay and Samsung Pay insert themselves in the midst of the transaction. Have they – indeed, have you – thoroughly considered what is really at stake?

Old Navy unzips regional street-style inspiration with interactive Instagram map
Published: September 19, 2016
Old Navy is diversifying its social media content by enabling fashion fans to view an interactive map of Instagram posts depicting influencers’ street styles from all 50 states and glean more inspiration for their own wardrobes.
Air New Zealand unbuckles personalized holiday recommendations through mobile quiz
Published: September 19, 2016
Air New Zealand is capitalizing on the popularity of mobile quizzes by inviting travel enthusiasts to visit its site, answer six personality-based questions and receive a personalized suggestion for a United States holiday destination.
Brisk adds a twist of mobile to heritage-themed sweepstakes for artists
Published: September 19, 2016
PepsiCo’s Brisk Iced Tea brand is encouraging consumers to creatively depict what their heritage means to them by uploading their personal art, music and designs onto social media for a chance to win a trip to a Californian pop culture festival.
Mobile Minutes: Samsung's recall; Facebook and Fandango; IPhone Plus popularity; GoPro's Karma drone
Published: September 19, 2016
Today in mobile marketing - Samsung's recall is official, now it’s time to rebuild trust; You can now buy your movie tickets on Facebook; Apple’s iPhone Plus is buyers’ favorite for first time; GoPro's Karma drone is finally coming soon.
Pizza Hut heats up impulse sales with fantasy football-themed ESPN contest - Mobile Commerce Daily
Published: September 19, 2016
Mobile Commerce Daily today - Pizza Hut heats up impulse sales with fantasy football-themed ESPN contest; Urban Outfitters embraces vertical video, debuts UOTV shoppable channel.
Burberry fortifies immediacy, personalization of see-now, buy-now via social aids - Luxury Daily
Published: September 19, 2016
Luxury Daily today - Burberry fortifies immediacy, personalization of see-now, buy-now via social aids; Prada traverses the fluid identities of La Femme et L’Homme in campaign film.
Why AdBlock Plus’ new ad network is good for readers
Published: September 19, 2016
By Tal Schwartz

Advertisements that are deemed “acceptable ads” will be rendered on an AdBlock Plus user’s screen in the place of whatever ad was blocked originally.

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