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Tag: mobile phones


Total Results: 6

Where the Apple iPhone stands after a year
Published: June 9, 2008
The hoopla over the new iPhone is a case study in how to generate anticipation and excitement over a product that accounts for only 1 percent penetration of embedded mobile phone users nationwide.
LG Mobile Phones runs sweepstakes campaign for U.S. push
Published: April 29, 2008
LG Mobile Phones has launched the mobile element of a national sweepstakes campaign to push its merchandise in an increasingly competitive device market.
Global mobile phone shipments up 14.3 percent: Report
Published: April 28, 2008
New research shows that the number of mobile phones shipped in the first quarter of 2008 jumped 14.8 percent from the previous year.
Mobile-only usage uptake impacts marketing: Harris Poll
Published: April 7, 2008
Mobile phone usage is up and landline coverage is down. That’s the key finding from Harris Interactive's new U.S. research on consumer phone habits.

Mobile phone most difficult to give up: Study
Published: March 7, 2008
A new study claims that 62 percent of all Americans have mobile phones and participate in digital activities when on-the-go.
U.S. consumers buy 146 million mobile phones in ’07: Survey
Published: February 20, 2008
A new survey claims that U.S. consumers bought 146 million mobile phones last year, reflecting the steady migration from landlines to wireless devices.
Enter now for the Mobile Marketing Association’s Global Awards. Hurry – deadline is Sept. 15!