Tag: mobile video

Total Results: 169

Altar Boyz musical runs video ad within NYC tourism app

Published: October 29, 2009

Off-Broadway musical "Altar Boyz" is running a promotional video within CityShow NYC, a GPS application for iPhone that is an audio/visual guide to New York City.

AT&T adds video, pay-per-call ads to Yellowpages.com iPhone app

Published: September 10, 2009

AT&T Interactive has launched an updated version of its Yellowpages.com iPhone app YPmobile that features video profiles and pay-per-call advertising.

How to make iPhone video delivery the core of your mobile marketing strategy

Published: September 8, 2009

By Martin Hayward

There’s no doubt the consumption of mobile video continues to skyrocket. Marketers cannot ignore the tremendous opportunity mobile video brings.

Mobile video consumption on the rise: Nielsen

Published: September 3, 2009

According to Nielsen’s Three Screen Report, the number of people watching mobile video increased 70 percent, from more than 9 million to more than 15 million in the last year.

ESPN exec: Mobile is glue for all we do

Published: August 28, 2009

BRISTOL, CT - ESPN digital media executives stressed that mobile is a key component of the sports network's overall multichannel portfolio and will only grow in importance going forward.

Discovery Channel debuts ad-supported mobile-video app

Published: August 18, 2009

The Discovery Channel has debuted an ad-supported application for Apple's iPhone, providing consumers wih new videos, daily news, quizzes, photos and TV schedules.

Mobile video viewers are a coveted demographic: Study

Published: July 30, 2009

Mobile video users are not only significantly more dependent on their mobile phones than other segments, but they also constitute an attractive demographic for advertisers.

QuickPlay gets $12M funding round for mobile video

Published: July 15, 2009

Mobile video provider QuickPlay Media Inc. has closed a private placement for $12 million led by GMP Securities L.P.

ESPN: Mobile lucrative channel for publishers

Published: July 14, 2009

NEW YORK - With a new iPhone app, SMS polls, ad-supported alerts, a mobile Web site, games, live video and VOD, ESPN is at the forefront of mobile publishing.

NBC Universal urges advertisers to jump aboard mobile

Published: July 14, 2009

NEW YORK -- NBC Universal revealed that there is a great opportunity for advertisers since mobile users are increasingly watching full-length video from their mobile phones.