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Tag: mobile

Total Results: 11168

   Displaying: 91 - 100

Olive Gardenís new mobile-ordering experience cannot compete - Mobile Commerce Daily
Published: July 9, 2014
Mobile Commerce Daily today - Olive Gardenís new mobile-ordering experience cannot compete; Email drives 27pc of sales on mobile, social just 0.6pc: report.
How Amazon, PayPal gain competitive advantage on mobile via adaptive design
Published: July 8, 2014
Transaction-driven sites such as Amazon and PayPal are increasingly embracing adaptive design in order to deliver their sites on mobile up to 40 percent faster than if they used responsive Web design.
Freemium apps face pressure from regulators, paid app growth
Published: July 8, 2014
Amazonís recent decision to not accept a settlement with the Federal Trade Commission over in-application purchases points to growing pressures facing freemium apps as regulators take a closer look at possible misuse and the market for paid apps becomes more clearly defined.
Viggle Access lends audience-specific data to brands, TV networks
Published: July 8, 2014
Entertainment rewards platform Viggle and its new advertising platform Viggle Access could give participating brands and TV networks more insight into who their audiences are and the best ways to reach and keep them.
Mobile Minutes: Transportation Security Administration, YouTube, Webtoon success, multi-screens aid focus
Published: July 8, 2014
Today in mobile marketing - Travelers bound for U.S. asked to turn on mobile devices; YouTube partners with Indian carrier to offer pre-paid mobile streaming from just $0.15; Biff, bang, pow: can cartoons help chat apps bank profits?; How working on multiple screens can actually help you focus.
Pizza Hut enlists Ninja Turtles, augmented reality to reintroduce Cheesy Bites - Mobile Commerce Daily
Published: July 8, 2014
Mobile Commerce Daily today - Pizza Hut enlists Ninja Turtles, augmented reality to reintroduce Cheesy Bites; PayPal report cites security fears in resistance to mobile payments.
Top 10 mobile-social initiatives from the first half of 2014
Published: July 7, 2014
Brands and retailers including Procter & Gamble, Johnson & Johnson and Budweiser leveraged mobile and social in visually focused campaigns during the first half of 2014 for brand-building and driving commerce.
Mobile Marketing Summit New York Sept. 10: NYT, Amazon's Zappos, Beyond the Rack, GameStop, Bloomberg, Pandora
Published: July 7, 2014
Registration is open for the Mobile Marketing Summit: Holiday Focus 2014 conference Wednesday, Sept. 10 with speakers from Amazon's Zappos, Beyond the Rack, GameStop, New York Times, Bloomberg, Pandora, DigitasLBi and LivingSocial. Must-attend New York event for brands, marketers, retailers, agencies and publishers.
Twitter has advantage in driving lifestyle app downloads
Published: July 7, 2014
Twittterís recent moves such as the launch of app install ads, the acquisition of TapCommerce and the introduction of Vineís Loop Count point to how the social network hopes to put to rest concerns about its relatively smaller reach compared to Facebook and possibly gain the advantage with certain types of apps.
Chevrolet mobilizes soccer sponsorship with virtual shirt campaign
Published: July 7, 2014
A mobile campaign that uses Facebook and Twitter to promote Chevroletís sponsorship of the new uniform shirt of soccerís Manchester United FC taps both the impact of social media and fan interest in the World Cup to engage a global audience.
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