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Tag: mobile


Total Results: 1105

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GSMA pushes for renewable energy for mobile networks
Published: September 22, 2008
The Global System for Mobile communications Association has launched the Green Power for Mobile program.
Verizon, Nokia run mobile campaign promoting Dark Knight handset
Published: September 22, 2008
Mobile social network Limbo concluded a series of interactive games this month in support of Verizon Wireless and Nokia’s sponsorship of the summer Batman blockbuster, “The Dark Knight.”
What the Wall Street meltdown means for mobile marketing
Published: September 22, 2008
Who knows what surprises this week holds, but last week’s events are set to reshape not only Wall Street but marketing spending – at least in the short term. Mobile marketing may be a beneficiary.
Coca-Cola to launch Diet Coke mobile portal
Published: September 19, 2008
Soft drinks giant Coca-Cola Great Britain on Monday will debut a new mobile portal designed to appeal to a new generation of Diet Coke drinkers.
Hawaiian Airlines builds database via sweepstakes campaign
Published: September 19, 2008
Hawaiian Airlines ran a mobile sweepstakes that awarded winners with a vacation. Three-quarters of entrants used mobile rather than email to enter.

ChaCha answers 27M search queries since launch
Published: September 19, 2008
ChaCha, the human-powered mobile answers service, claims it has captured 7 percent of the mobile text-to-search market with a quarterly growth rate of more than 800 percent.

HipCricket, Enticent partner to help media companies with mobile
Published: September 19, 2008
Mobile marketing company HipCricket has partnered with Enticent, tthe maker of the StickyFish points-based loyalty program for media companies such as radio stations.
PhoneEvents.com launches mobile ticketing service, promotion
Published: September 19, 2008
PhoneEvents.com has debuted the first mobile ticketing service that can be accessed on any Web-enabled phone, including handsets with stripped-down mini-browsers or limited Internet usage plans.
O2 joins voice short code bandwagon
Published: September 19, 2008
British mobile network operator O2 is launching voice short codes Oct. 1.
Brands should tap into mobile social media
Published: September 19, 2008
By Vivian Lee

Mobile social media is an important medium for social networking on-the-go. In the context of peer-to-peer communication, mobile social media is efficient and provides immediate gratification.

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