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Tag: mobile


Total Results: 11194

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Fox TVs interactive contest for Gotham lends opportunity for creative fans
Published: July 30, 2014
Broadcasting company Fox readies fans for the premiere of the new upcoming show Gotham with an interactive contest involving the movie trailer and mobile application SendUs.
Cadillac 2015 ATS adds wireless phone charging for seamless experiences
Published: July 30, 2014
Cadillac will add wireless charging of smartphones in dashboards of the 2015 ATS coupe and sedan, eliminating the need for on-board charge cords.
AT&Ts It Can Wait texting campaign adds hashtag, sends unclear message
Published: July 30, 2014
Given more than 5 million users have taken a pledge to avoid texting while driving, wireless carrier AT&Ts It Can Wait campaign has received a makeover with a mobile optimized Web site and a hashtag initiative aimed to resonate with social users and discourage texting while driving.
Mobile Minutes: Facebook Messenger, Rhapsody, restaurants, mobile advertising
Published: July 30, 2014
Today in mobile marketing - Facebook moves all mobile chat to Messenger app; Rhapsody teams with T-Mobile to battle music-streaming giants; Restaurant owners differ on merits of mobile tech; The truth about mobile advertising? Its a house of cards.
Coca-Cola launches Tweet-a-Coke as trackable social coupons gain - Mobile Commerce Daily
Published: July 30, 2014
Mobile Commerce Daily today - Coca-Cola launches Tweet-a-Coke as trackable social coupons gain; Mobile drives prioritization of unified retail supply chains: report.
Where is the innovation in mobile advertising?
Published: July 30, 2014
By Declan Carney

In the last decade, mobile devices have changed the way we communicate with one another, access information and consume media. Surprisingly, it has not really changed the way advertisers use these devices to communicate with consumers.

FTCs carrier billing report impacts burgeoning mobile payments methods
Published: July 29, 2014
A new report from the Federal Trade Commission has implications for the mobile payments industry by calling out growth areas such as direct carrier billing and charges billed through a mobile application or site.
Weinstein Studios bets on Kik to build word-of-mouth for The Giver
Published: July 29, 2014
Film studio The Weinstein Company chose social messaging application Kik over its competitors - several of which have much larger user bases - to promote the film adaptation of Lois Lowerys novel The Giver due to the apps photo-sharing capabilities and emerging presence.
Zillow and Trulia combine resources to up industry ad sales
Published: July 29, 2014
Zillow has entered into a definitive agreement to acquire Trulia for $3.5 billion, forming what may be the biggest player in digital home search and laying the groundwork for a more aggressive push into digital real estate advertising.
Lincoln targets mobile shoppers with redesigned, interactive site
Published: July 29, 2014
A redesigned mobile Web site for the Lincoln car brand that includes interactive features helps parent Ford Motor Co. reach out to increasingly Internet-savvy mobile car shoppers as part of an effort to launch a new era for the brand.
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