Welcome to Mobile Marketer. Skip directly to: main content, navigation, search box.

Tag: mobile

Total Results: 11602

   Displaying: 21 - 30

Starbucks ramps up in-store mobile strategy for the holidays - Mobile Commerce Daily
Published: October 20, 2014
Mobile Commerce Daily today - Starbucks ramps up in-store mobile strategy for the holidays; Simon Malls taps Ziploop to organize shopping on mobile.
Why good product design is a marathon, not a sprint
Published: October 20, 2014
By Ben Jordan

Too often, designers and their teams are sprinting to finish a project before a deadline and then iterating quickly on the next version. But good design – especially product design – takes time, and it should not be rushed.

CBS, HBO over-the-top services pave way for new brand experiences
Published: October 17, 2014
Announcements this week from HBO and CBS about direct-to-consumer, streaming services point to how mobile is accelerating over-the-top access and opening up the potential for new brand experiences.
Google’s mobile monetization troubles continue as key questions go unanswered
Published: October 17, 2014
Google made important gains in mobile during the third quarter, including increases in ad clicks and impressions, but a lackluster cost-per-click rate remains a thorny issue as ad spend continues to trail time spent on smartphones.
Apple wows with Pay launch but disappoints with new iPads
Published: October 17, 2014
Apple, signaling its intention to own the mobile-wallet space, said its Apple Pay mobile payments system would begin Monday in time for holiday shopping, while unveiling the iPad Air 2 with high-tech camera features and the iPad mini 3.
United Airlines boosts in-flight use of mobile on regional jets
Published: October 17, 2014
United Airlines will outfit more than 200 United Express regional jets with Wi-Fi as the airline boosts opportunities for in-flight use of mobile.
Royal Caribbean sponsors New York’s next phase of subway Wi-Fi
Published: October 17, 2014
Royal Caribbean is sponsoring the latest rollout of wireless service to New York subway riders in conjunction with the Metropolitan Transit Authority and a host of Wi-Fi providers including Sprint, Verizon and AT&T.
Mobile Minutes: Google Nexus; Uber rival Gett; Reddit goes mobile; inside Pinterest
Published: October 17, 2014
Today in mobile marketing – Google’s Nexus line: Nexus 6 phablet, Nexus 9 tablet and Nexus Player; Uber rival Gett is making a risky, clever play in the ride-sharing game; Reddit debuts its first official mobile app; Inside Pinterest: The coming ad colossus that could dwarf Twitter and Facebook.
Restaurant chains can enhance mobile ordering with gender-based targeting - Mobile Commerce Daily
Published: October 17, 2014
Mobile Commerce Daily today - Restaurant chains can enhance mobile ordering with gender-based targeting; Toys “R” Us crafts sweeping social campaign for annual fundraiser.
How American Eagle Outfitters provides customer value via beacons
Published: October 16, 2014
American Eagle Outfitters, which has installed beacon technology in more than 100 locations, found that offering small, timely rewards for trying on clothes dramatically impacts behavior.