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Tag: mobile


Total Results: 12417

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Starbucks whips up mobile ordering with delivery options - Mobile Commerce Daily
Published: March 20, 2015
Mobile Commerce Daily today - Starbucks whips up mobile ordering with delivery options; American Express’ Plenti rewrites loyalty landscape as mobile’s role explodes.
Mark the date: April 21. It’s not just another update from Google
Published: March 20, 2015
By Julia KIdwell and Emily Adams

From that day onwards, consumers will be less likely to find your site on the search engine. Unless something soon is done about it.

Unlike SXSW, the MMA Forum focused on business results
Published: March 20, 2015
By Jeff Hasen

NEW YORK – I proposed a game at the start of this week’s Mobile Marketing Association Forum in New York where we would take a drink each time that we heard the word Meerkat.

Google exec: Mobile forces right blend of actionable sports content
Published: March 19, 2015
NEW YORK – A Google executive at the 2015 Mobile Marketing Association Forum New York said Turner Sports’ narrowly targeted, relevant outreach to fans during the NCAA March Madness basketball tournament is a model for marketers to emulate in the mobile moments that matter.
Schick exec says social media influencers catapult mobile video effectiveness
Published: March 19, 2015
NEW YORK – A Schick executive at the 2015 Mobile Marketing Association Forum New York affirmed that tapping social media influencers on YouTube catapults the effectiveness and reach of mobile video advertising, provided that the influencers are allowed creativity to expand on the brand’s message.
GFK urges marketers to pay attention to new millennial values
Published: March 19, 2015
NEW YORK – A GFK executive at the 2015 Mobile Marketing Association Forum New York explained the wants and needs of the new millennial generation and encouraged marketers to incorporate this behavior in advertising.
SafeAuto exec: Failure a necessary step in learning mobile marketing
Published: March 19, 2015
NEW YORK – A SafeAuto Insurance executive at the 2015 Mobile Marketing Association Forum New York said novice mobile marketers should experiment with different approaches, including ones that are likely to fail, to accelerate learning.
TheSkimm catches eye of millennial women through Instagram
Published: March 19, 2015
Newsletter startup theSkimm developed a feature for fans to save and upload quotes of the day to Instagram to raise greater awareness in the millennial demographic.
Mobile Minutes: SXSW; Direct-buy media alliance; Unbundling pay TV; Snapchat’s growing pains
Published: March 19, 2015
Today in mobile marketing – Flying cars, tracking chips: The near future, from SXSW; CNN, Financial Times unveil online-ad deal to challenge Google; Unbundling pay-TV brings new questions; Snapchat doesn’t think it needs an adult like Facebook did.
Denny’s exec: Location-based messaging lifts store visits, augments brand - Mobile Commerce Daily
Published: March 19, 2015
Mobile Commerce Daily today – Denny’s exec: Location-based messaging lifts store visits, augments brand; Wendy’s exec urges marketers to tap partners’ expertise for mobile success.
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