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Tag: mobile


Total Results: 13225

   Displaying: 51 - 60

Mobile Minutes: Sprint and iPhone; IBM’s rodent brain; Successful apps; Samsung’s advantage
Published: August 18, 2015
Today in mobile marketing – Sprint tries out an easy-upgrade iPhone pitch; IBM’s 'Rodent Brain' chip could make our phones hyper-smart; Revealed: Secret strategies of world’s most lucrative apps; Samsung’s new mobile payment system has one big advantage over Apple Pay.
Sephora cedes Snapchat to Clinique for chummy sales pitch - Mobile Commerce Daily
Published: August 18, 2015
Mobile Commerce Daily today - Sephora cedes Snapchat to Clinique for chummy sales pitch; 7-Eleven tacks on Passbook integration for app and Apple Watch.
How the Apple Watch changes consumer shopping behavior
Published: August 18, 2015
By Josh Marti

As shoppers gravitate toward watch-based technologies, retailers will need to focus on creating an engaging in-store experience on the new devices.

Coca-Cola pops open beacons’ potential for more precise retargeting
Published: August 17, 2015
Coca-Cola leveraged beacon technology in movie theaters in Norway to both target and then retarget smartphone-equipped consumers, with 24 percent clicking to collect a free soda while at the theater.
Why mobile wait lists help restaurants serve up better customer experience
Published: August 17, 2015
Mobile is helping quick service restaurants and dining chains extend the customer experience beyond restaurant doors by rolling out wait list features within their applications to show available times and enable consumers to inform the restaurant of their own expected arrival.
American Eagle drives results via mobile with live chat
Published: August 17, 2015
After apparel retailer American Eagle Outfitters’ recently introduced live chat, it discovered that users were having long in-depth discussions with the brand on mobile, with one-third of consumers accessing the service on untethered devices.
53pc of marketers expect to shift majority of ad spend to mobile
Published: August 17, 2015
Mobile advertising could be the leading format for marketers in the future, as many are increasing their ad spend for untethered platforms, leveraging programmatic, social and video advertisements, according to a new report from Advertiser Perceptions.
Harrods boosts engagement surrounding Fendi pop-up with mobile game
Published: August 17, 2015
British department store Harrods is prompting consumer competition with a mobile game celebrating its Fendi pop-up display.
Mobile Minutes: BlackBerry and PayPal; Samsung’s new phablets; Niantic Labs; Mcommerce in Indonesia
Published: August 17, 2015
Today in mobile marketing – BlackBerry partnered with PayPal to enable BBM mobile payments; First look: Galaxy S6 edge+, Note5 aim to bring back Samsung's groove; Google's internal start-up Niantic Labs spins off; Smartphone shopping offers big opportunities in Indonesia.
Holiday success centers on seamless omnichannel and personal mobile experiences - Mobile Commerce Daily
Published: August 17, 2015
Mobile Commerce Daily today - Holiday success centers on seamless omnichannel and personal mobile experiences; Kohl’s in-app wallet drives 30pc of mobile traffic.
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