Tag: mobile

Total Results: 9120

Pictures from Mobile Commerce Daily's Mcommerce Summit: State of Mobile Commerce 2013

Published: May 6, 2013

Mobile Commerce Daily presented its Mcommerce Summit: State of Mobile Commerce 2013 conference on Thursday, May 2 in New York. Here are some pictures from the event.

Issues confronting retailers adopting an omnichannel strategy

Published: May 6, 2013

By Corey Capasso

After speaking with countless retailers, I have compiled a few of the fundamental issues that confront retailers when adopting omnichannel strategies.

Walmart exec: To combat Amazon, focus on in-store experience

Published: May 3, 2013

NEW YORK - A Walmart executive at the Mcommerce Summit: State of Mobile Commerce 2013 conference said that while customers may be showrooming in retail stores, Amazon is still hampered by the fact that it does not have a physical presence.

Lancôme exec: Limited resources? Focus on tablets

Published: May 3, 2013

NEW YORK – A Lancôme executive at the Mcommerce Summit: State of Mobile Commerce 2013 conference said that marketers who have limited resources should focus on tablets because the devices are highly immersive, intimate and transformative.

Norwegian Cruise Line connects consumers to brand via mobile app

Published: May 3, 2013

Norwegian Cruise Line is letting consumers explore and plan their dream vacation with a new mobile application.

WeatherBug rolls out in-app alerts to keep consumers safe

Published: May 3, 2013

WeatherBug has revamped its Android application with new features that help get information to consumers quicker and more efficiently.

Bank of America exec: Mobile payments need to create value before coming to market - Mobile Commerce Daily

Published: May 3, 2013

Mobile Commerce Daily today - Bank of America exec: Mobile payments need to create value before coming to market; Walgreens exec: Driving mobile interactions helps increase overall digital engagement.

Apps are best measured with engagement metrics: Artisan exec

Published: May 3, 2013

NEW YORK – The CEO of Artisan Mobile at the Mcommerce Summit: State of Mobile Commerce 2013 said that marketers should measure the effectiveness of their mobile applications not by the number of downloads, but by the type of consumer engagement.

75pc of consumers access smartphones in-store: Forrester

Published: May 3, 2013

NEW YORK – A Forrester Research analyst at the Mcommerce Summit: State of Mobile Commerce 2013 conference said that three-quarters of consumers surveyed use their smartphones while in-store.

Facebook’s mobile fortunes improve but rich user experiences still lacking

Published: May 2, 2013

Facebook executives are talking up what they say are significant advances made in mobile during the first quarter, including the launch of Facebook Home and improved targeting capabilities. However, Facebook continues to look for ways to deliver rich advertising experiences to mobile users.