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Tag: mobilemarketing


Total Results: 5

Best Buy joins mobile shopping bandwagon
Published: July 1, 2009
Between the recession and the fact that consumers aren't glued as much to their PCs, retailers are increasingly turning to the mobile channel to extend their brand and increase customer loyalty.
Universal Pictures runs mobile campaign for new movie release
Published: March 18, 2009
Universal Pictures is running a mobile campaign to reach an engaged audience of consumers on the go by bringing "Fast & Furious" to mobile phones nationwide.
Mobile beats Internet in ROI: Study
Published: October 23, 2008
Mobile is measurable and drives return on investment even more than the Internet, according Quattro Wireless, a mobile advertising network.
Carriers should tailor offerings specifically for Hispanic teens
Published: October 7, 2008
A recent study conducted by MultiMedia Intelligence found that wireless carriers should tailor product and subscription offerings specifically for U.S. teen Hispanics.
Impact Mobile helps print advertisers mobilize ads
Published: September 23, 2008
Universal Press Syndicate is providing its newspaper clients with a "push" service that will make their print ads more interactive.