Tag: moible marketing

Total Results: 4

Reebok mobile video campaign claims 50 percent CTR: Published: November 6, 2009; Reebok issued a call-to-action asking consumers to view a mobile video and enter a sweepstakes by opting-in to the brand�s mobile database, achieving close to a 50 percent click-through rate.
Google unveils Gmail for BlackBerry, JME phones: Published: October 27, 2008; Google has introduced Gmail for mobile version 2.0 for JME-supported and BlackBerry phones.
Consumers prefer mobile Internet over PCs: IBM: Published: October 24, 2008; More than 50 percent of consumers would substitute their Internet usage on a PC for a mobile device, according to a study conducted by IBM.
Dada music content invades BlackBerry home screens: Published: October 24, 2008; Dada Entertainment is giving Dada.net members access to their favorite music-related content right from their BlackBerry smartphone's home screen.