Tag: opt out

Total Results: 4

How to secure consumer opt-ins for SMS campaigns: Published: May 17, 2010; By Jeff Thode
While major brands have embraced mobile marketing to strengthen customer participation and satisfaction, campaigns are executed at the mercy of the carrier networks.
What the new consumer privacy bill means for data collection: Published: May 10, 2010; By Adam Snukal
How will the provisions of the proposed consumer privacy bill in the U.S. House of Representatives affect Internet and mobile marketers?
Mobile marketing response: Fad or future?: Published: March 25, 2009; By Jeannette Kocsis
Mobile reminds Internet veterans of "good old days" when CTR's on banners averaged 10 percent. I remember being horrified then at 2 percent response rates, and what I wouldn't give for that now.
Mobile prescription: Opt-in or lose out: Published: November 26, 2008; By Eric Holmen
Change seems to be the dominant theme across the country these days. It's only fair then to wonder how the mobile marketing market will change over the next year.